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Bachelor of Arts in International Studies/Bachelor of Communication in Advertising (221JA.2)
Please note these are the 2016 details for this course
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Bachelor of Arts in International Studies/Bachelor of Communication in Advertising
| Selection rank | Delivery mode | Location | Duration |
|---|---|---|---|
| 68.00 | On campus |
4.0 years | |
| Faculty | Discipline(s) | Available teaching periods | UAC code |
| Faculty of Arts and Design | School of Arts and Communications |
||
| Fees | English language requirements | ||
|
|
View requirements | ||
English language requirements
An IELTS Academic score of 6.0 overall, with no band score below 6.0 (or equivalent).
Delivery mode
Blended: Mixture of online and on campus units are available.
On campus: Units are delivered on campus.
Online: All units are online.
Online Plus: Units are available online, except where attendance at a physical location is required for placement or professional accreditation.
Location
All course material is developed and delivered via the location listed. Online units do not require on campus attendance.
Selection rank
The selection rank is the minimum ATAR plus adjustment factors required for admission to the program in the previous year. This is an indicative guide only as ranks change each year depending on demand.
Fees disclaimer
Annual fee rates
The fees shown are the annual fee rates for the course. The annual rate is the fee that applies to standard full-time enrolment, which is 24 credit points. The final fee charged is based on the proportion of 24 credit points in which a student enrols. Students enrolled in a Commonwealth Support Place (CSP) are required to make a contribution towards the cost of their education, which is set by the Commonwealth Government. Information on Commonwealth Supported Places, HECS-HELP and how fees are calculated can be found here.
Please note: Course fees are assessed annually and are subject to change.
| Academic entry requirements | Delivery mode | Location | Duration |
|---|---|---|---|
| On campus |
4.0 years | ||
| Faculty | Discipline(s) | Available teaching periods | CRICOS code |
| Faculty of Arts and Design | School of Arts and Communications |
077619F | |
| Fees | English language requirements | ||
|
|
View requirements | ||
Fees disclaimer
Annual fee rates
The fees shown are the annual fee rates for the course. The annual rate is the fee that applies to standard full-time enrolment, which is 24 credit points. The final fee charged is based on the proportion of 24 credit points in which a student enrols. Information on how fees are calculated can be found here.
Please note: Course fees are assessed annually and are subject to change.
Delivery mode
Blended: Mixture of online and on campus units are available.
On campus: Units are delivered on campus.
Online: All units are online.
Online Plus: Units are available online, except where attendance at a physical location is required for placement or professional accreditation.
English language requirements
An IELTS Academic score of 6.0 overall, with no band score below 6.0 (or equivalent).
Location
All course material is developed and delivered via the location listed. Online units do not require on campus attendance.
Academic entry requirements
To study at UC, you’ll need to meet our academic entry requirements and any admission requirements specific to your course. Please read your course admission requirements below. To find out whether you meet UC’s academic entry requirements, visit our academic entry requirements page.
Double degree: Sell your concepts on a world stage
Do you want to develop unique and innovative concepts to sell client products and services at an international level?
Our double degree in communications in advertising and international studies gives you the edge to meet the challenges of rapidly evolving marketing and communications industries.
Combine a Bachelor of Arts in International Studies with a Bachelor of Communications in Advertising at UC to:
- understand intercultural issues and socio-economic changes in the world
- investigate cultural, political and economic forces in the global arena
- manage strategic brands, media and client relationships
- acquire essential skills for working domestically and internationally
- expand your advertising knowledge in an era of digital communication.
Study opportunities
- Our Communication Internship program gives valuable industry experience and a chance to establish professional connections.
- Boost your CV with a double degree.
Career opportunities
- Graduates who combine their degrees are highly sought after by advertising agencies, public and private enterprises, government agencies and not-for-profit organisations.
With a strong grasp of intercultural and international issues in your profession, the double degree will give you international access to a combination of top-level jobs such as:
- advertising account executive
- advertising/marketing analyst
- brand/product manager
- communication strategist/planner
- copywriter
- direct marketing coordinator
- fundraising officer
- media planner
- marketing communication coordinator
- marketing/media analyst
- promotion coordinator
- social media coordinator
- sponsorship coordinator
- sales coordinator.
Other opportunities
You can apply for this degree with a portfolio and brief interviews with our friendly team of academics.
UC also has an exciting International Student Exchange program. You can travel for short courses or six-month exchanges to universities throughout Europe, South America and Asia.
Professional accreditation
The Bachelor of Communication in Advertising is accredited with the International Advertising Association (IAA) and Media Federation of Australia (MFA).
Normal UC admission requirements to an undergraduate course.
Additional admission requirements
Refer to individual courses.
Assumed knowledge
Refer to individual courses.
Periods course is open for new admissions
This course is not open for new admissions.
Credit arrangements
There are currently no formal credit transfer arrangements for entry to this course. Any previous study or work experience will only be considered as part of the application process in accordance with current course rules and university policy.
Bachelor of Arts in International Studies/Bachelor of Communication in Advertising (221JA) | 96 credit points
- Internship: Students may wish to choose 9032 Communication Internship as one of their electives.
- Unit Levels: In selecting electives students should note that no more than 30 credit points at Level 1 is permitted for the entire course.
Note:- Must pass 21 credit points from anywhere in the University, as a major, a minor and/or individual units.
In addition to course requirements, in order to successfully complete your course you must meet the inherent requirements. Please refer to the inherent requirements statement applicable to your course
UC - Canberra, Bruce
Year 1
Semester 1
Year 2
Semester 1
Open Elective Unit
Semester 2
Open Elective Unit
Year 3
Semester 1
MJ0240 Restricted Choice Unit
Semester 2
Open Elective Unit
MJ0240 Restricted Choice Unit
Year 4
Semester 1
Two Open Elective Units
Semester 2
Open Elective Unit OR 9032 Communication Internship
Open Elective Unit
Course duration
Standard eight semesters full-time or equivalent. Maximum twenty semesters.
Learning outcomes
| Learning outcomes | Related graduate attributes |
|---|---|
| To provide professional subjects which are supported by broad-based foundation units to inform communication theory within the context of society and consumerism. | - Apply concepts, principles and professional methodologies to professional communication tasks. Understand the social and professional influence of advertising and marketing communications and their role in ethical practice. |
| To provide practical workshops which are integral to the course supported by internships to improve professional skills. | - Identify problems and analyse the main features of problems relevant to their professional field; - Demonstrate entrepreneurial skills including creativity, initiative, adaptability, leadership, resourcefulness; - Create and present new ideas; - Express knowledge, ideas and opinions in their professional field, both orally and in written form, with confidence and clarity; - Working independently and with others; - Work with others as part of a group; - Work sensitively and co-operatively with diverse stakeholders. |
| Students will have the analytical skills required to understand and evaluate the global socio-economic impact on cultures and communities. | Analysis and inquiry: ability to gather information, analyse and evaluate information and situations in a systematic, creative and insightful way. Problem solving: ability to apply problem-solving processes in novel situations identify, analyse problems then formulate, implement solutions. Professionalism and social responsibility: capacity and intention to use professional knowledge and skills ethically and responsibly, for the benefits of others and the environment. |
| The course introduces students to a range of academic fields and approaches its themes and topics from a variety of multi- disciplinary perspectives, and improves their ability to engage in critical analysis of knowledge and practices. | Communication: ability present knowledge, ideas and opinions effectively and communicate within and across professional and cultural boundaries. Working independently and with others: ability to plan own work, be self-directed, use interpersonal skills and attitude to work collectively. Analysis and inquiry: ability to gather information, analyse and evaluate information and situations in a systematic, creative and insightful way. Problem solving: ability to apply problem-solving processes in novel situations identify, analyse problems then formulate, implement solutions. |
| To provide students with a thorough understanding of the nature and functions of contemporary advertising and marketing communications. | - Communicate and present arguments and ideas effectively; - Select and use appropriate information and communication technology for analysis and enquiry. |
| The course equips students with skills needed for generation of creative ideas and problem solving. The course provides internship and field research units which aims to develop skills needed in workplaces. | Communication: ability present knowledge, ideas and opinions effectively and communicate within and across professional and cultural boundaries. Working independently and with others: ability to plan own work, be self-directed, use interpersonal skills and attitude to work collectively. Analysis and inquiry: ability to gather information, analyse and evaluate information and situations in a systematic, creative and insightful way. Problem solving: ability to apply problem-solving processes in novel situations identify, analyse problems then formulate, implement solutions. |
| The course gives students an opportunity to attain interdisciplinary understanding of global issues. It helps them understand the connection between geography, history, politics and cultures of global communities. | Problem solving: ability to apply problem-solving processes in novel situations identify, analyse problems then formulate, implement solutions. Analysis and inquiry: ability to gather information, analyse and evaluate information and situations in a systematic, creative and insightful way. |
| The course develops students' ability to understand and analyse current world events, by contextualising and communicating them in relation to relevant global developments and processes. | Analysis and inquiry: ability to gather information, analyse and evaluate information and situations in a systematic, creative and insightful way. Problem solving: ability to apply problem-solving processes in novel situations identify, analyse problems then formulate, implement solutions. |
| To provide electives in social science, humanities, business or creative arts. | Comprehend socio-economic, cultural, political, ethical and legal contexts in which they will practise their specialisation. |
Majors
- Major in Advertising (18cp) (MJ0227)
- Major in International Studies (Restricted) (18cp) (MJ0240)
- Major in Communication Studies (MJ0216)
- Minor in Human Rights and Social Justice (MN0132)
Awards
| Award | Official abbreviation |
|---|---|
| Bachelor of Arts in International Studies | BA IntlSt |
| Bachelor of Communication in Advertising | BComm Advt |
Honours
Refer to individual courses.
Enquiries
| Student category | Contact details |
|---|---|
| Current and Commencing Students | Email FAD.Student@canberra.edu.au or Phone 1300 301 727 |
| Prospective Domestic Students | Email study@canberra.edu.au or Phone 1800 UNI CAN (1800 864 226) |
| Prospective International Students | Email international@canberra.edu.au or Phone +61 2 6201 5342 |
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