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Scharoun, Dr Lisa

Lisa Scharoun Picture

Associate Professor, Media & Graphic Design
Faculty of Arts & Design

Bldg, Floor & Room: 7A, C38
Telephone: (02) 6201 2261
Facsimile: (02) 6201 5034


Dr. Lisa Scharoun holds a PhD in Visual Communications from the Queensland College of Art, Griffith University in Brisbane. Lisa completed a Bachelor of Arts in graphic design at Florida Southern College in Lakeland FL, USA and subsequently worked in the advertising industry in the US before commencing a Masters in Design Studies at The University of the Arts London, Central St. Martin's College. After completing her Masters, Lisa worked in London as a graphic and interior designer. She has previously held the position of head of the graphic design discipline at Deakin University in Melbourne and has also lectured in the visual communications department at Raffles Design Institute in Shanghai, China. Recent works include the book: America at the Mall: the cultural role of a retail utopia (McFarland 2012) and the article: "Utopia Lost? The significance of the shopping mall in American culture and the effects of its decline on the American public" (The Australasian Journal of Popular Culture 2012, 1:2, pp. 227-245).

Areas of Teaching

  • Global Design Strategy
  • Professional Practice
  • Identity Systems

Research Interests

Lisa's research focus is on global graphic design strategy, emotions and value sets in visual communications, shopping malls culture & symbolism, global concepts of utopia in contemporary graphic design strategy, and natural repurposing in design of the urban visual culture.

Qualifications Obtained

  • PhD Queensland College of Art, Griffith University
  • MA Central Saint Martin's College, University of the Arts London
  • BA Florida Southern College
  • Grad Dip in Higher Education, Deakin University
  • Certificate IV in Frontline Management, University of Canberra

Recent Publications


A1 Authored – research

  • Scharoun, Lisa (2012), America at the Mall: The Cultural Role of a Retail Utopia, Jefferson, NC: McFarland Publishers, Inc.


Refereed article in a scholarly journal

  • Scharoun, Lisa (2012), "Utopia Lost? The significance of the shopping mall in American culture and the effects of its decline on the American public," Australasian Journal of Popular Culture, 1:2, pp. 225-243 Bristol UK: Intellect Press.Impact Factor: Abstracted/Indexed as a referred journal in Ulrich's Periodicals Directory.
  • Scharoun, Lisa and Montana-Hoyos, Carlos (2012), "Nature in Repurposed Urban Environments," Design Principles and Practices: An International Journal, (Work in Press-Contract signed June 2012).
  • Impact Factor: Abstracted/Indexed as a referred journal in Scopus and Ulrich's Periodicals Directory, listed on the ERA 2012 journal list.
  • Scharoun, Lisa (October 2011), "Dawn of the Dead Mall: will Australia follow the US in the decline of enclosed shopping malls?," The Conversation: Expert News and Reviews.
  • Scharoun, Lisa (2009), 'Made for China: Global Collaboration and Understanding in Advertising Design,' Design Principles and Practices: An International Journal, 3:2, pp. 291-301
  • Impact Factor: Abstracted/Indexed as a referred journal in Scopus and Ulrich's Periodicals Directory, listed on the ERA 2012 journal list.


Full written paper – refereed

Full written paper – non refereed

  • Scharoun, L (2007) 'Fashion Advertising and Image Construction in Mainland Urban China' China East Asia Media Conference, Queensland University of Technology, Creative Industries, Brisbane, Australia
  • Scharoun, L (2007) 'Consuming Identity: The effects of Luxury Fashion Advertising on Youth in Mainland Urban China,' CSAA (Chinese Studies Association of Australia) Conference, Griffith University , Brisbane, Australia

Edited volume of conference proceedings

  • Scharoun, Lisa and Tatarovic, Frances (July 2009) "Visions of Utopia: Contemporary Design and Propaganda Art in Mainland China," CSAA (Chinese Studies Association of Australia) Conference Women's College, University of Sydney, Sydney


Individual exhibition of original art
Selected Solo Exhibitions

  • 'Visions of Utopia'
    Denny Lascelles Exhibition Gallery, Geelong, VIC, Australia, June 2009
    (10 original works)
  • 'Visions of Utopia'
    Shang Gallery, Shanghai, China, November 2008
    (10 original works)
  • 'Shanghai Expressions'
    Room with a View Gallery, Shanghai, China March 28-April 18 2004
    (20 original works)

Representation of original art
Selected Group Exhibitions

  • 'Creative Practice'
    Belconnen Arts Centre, Belconnen, ACT, August 2011
    (5 pieces of original work)
  • 'Shanghai in Process'
    China Pingyao International Photography Festival, Pingyao Knitting Factory, Pingyao, China, September 2010
    (1 piece of original work)
  • 'Cultural Interfaces'
    CraftACT Gallery, November 2010
    (1 piece of original work)
  • 'Shanghai Memory'
    Hongmiao Art Center, Shanghai, China, September 2009
    (1 piece of original work)
  • 'Women's Work'
    Room with a View Gallery, Shanghai, China, March 2005
    (1 large installation work)
  • 'Foreigner Focus Shanghai'
    Meiyuan Arts Center, Shanghai, China, July 2004
    (5 pieces of original work)
  • Scharoun, Lisa and Tatarovic, Frances (2009) 'Visions of Utopia,' Px3.03, Paris: Prix de la Photographie Paris, p. 86.
  • Scharoun, Lisa and Tatarovic, Frances (2008) Visions of Utopia (Exhibition Catalogue), Melbourne: Deakin University.


  • Scharoun, Lisa (May 2011), "Modern Ruins: An Analysis of America's Abandoned Urban Environments," Popular Culture Association Annual Conference, San Antonio, TX: Marriot Hotel and Conference Centre.
    *Offered a contract by US based publisher Edwin Mellen to expand this publication as a book for 2016.
  • (Pending – sent for referee 30/7/2012) Scharoun, Lisa and O'Connor, Stephen (2012) "Generating Design with Value: Educating the designer of the 21st Century," Australian Council of University Art and Design Schools 2012 Conference Proceedings

Grants & Awards

  • 2012 FAD Mico-Linkage grant with the Australian Paralympic Committee
    Entitled "Design as a tool for influencing a positive branding of disability in Australia," the project entails the production of design and communication tools for the Paralympic Games in London 2012.
  • 2011 Short-listed for the Bar Tur Award, University of the Arts London
    The Bar Tur Award is an annual photography competition sponsored by the University of the Arts, London. It is open to all alumni from the University of the Arts. The award recognises excellence in the area of photography and emphasises a connection to Lifestyle, Environment, Identities, and Communication in photographic practice. A panel of significant international photographers judges the competition. Shortlisted applicants and finalists for the alumni section of the Bar Tur are all professional photographers with established practices. I submitted a series of photographs entitled "Meet me at the Mall" to this competition, which highlighted the changing lifestyles of the American public. The series was shortlisted in the Lifestyle category of the competition.
  • 2011 Short-listed for the Poster for Tomorrow Competition, Paris France
    The Poster for Tomorrow competition is an annual international competition that focuses on highlighting human rights issues through the medium of the poster. The competition is sponsored by the Conseil de l'Europe and supported by UNESCO. A panel of esteemed international graphic designers shortlist posters based on their adherence to the theme and the technical ability of the designer. The series of posters that I designed for this competition focused on the Right to Education and were shortlisted in the top 300 from a pool of over 2780 entries from 45 countries around the world.
  • 2010 Innovative Teaching and Learning Leaders (ITALLS) Grant, University of Canberra
    The ITALLS programme is sponsored by Teaching and Learning and aims to highlight and support teachers that have successfully integrated blended and innovative teaching strategies in to their teaching practice. Participants in the programme come from all faculties of the University and disseminate their findings to the university through workshops, presentations and publication. I was selected as a 2010 recipient of this grant and utilized the funding to research new methods for delivering blended learning in the Graphic Design discipline.
  • 2010 Finalist in the AGDA (Australian Graphic Design Association) Poster Annual
    The AGDA poster annual is a competition that brings together top practitioners in Graphic Design in Australia. A jury of esteemed local and international poster designers of the highest standing select winning posters. My work entitled "Good Design" was selected in the top thirty designs from over 200 entries Australia-wide. The poster was displayed at Southbank in Brisbane for the duration of Icograda International Design week.
  • 2009 1st Place in the Fine Arts Category of the Prix de la Photographie Paris (Px3) and winner of the People's Choice Award in the Fine Arts Category
    According to CameraArts Magazine, "Px3 is Europe's biggest and most prestigious photography competition." The competition brings together a panel of esteemed international photographers and selected winners in the categories Advertising, Books and Book Proposals, Press, Fine Art, Nature and Portraiture are exhibited in a high-profile gallery in Paris. Winning photographs are published in the high-quality, full colour Px3 annual book. World famous professional photographers such as Erwin Olaf have been previous winners of this competition. The photographic series "Visions of Utopia," which I produced collaboratively with Melbourne-based photographer Frances Tatarovic, was selected for the 1st prize in the Fine Arts Category of the Px3. The series mixed photographic and graphic design techniques to replicate Chinese Propaganda Posters, making a statement about the current state of visual culture in Mainland China. The work was displayed with the winning entries in Paris and the series was published in the Px3 2009 book.

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