Communicating Policy Expertise G (11795.1)

This unit provides students with an understanding of the art of effectively communicating public policy initiatives, goals and outcomes between governments, other public sector departments, NGO's and the community more generally. It examines the importance of effective communication relevant to the goals of particular policy objectives and/or programs for managing and engaging risk, including understanding government priorities in an increasingly nuanced world. It provides students with critical skills for communication and engagement in policy, program and portfolio objectives whilst recognising the crucial importance of delivering strategic communication to meet the needs of various government departments, stakeholder and community expectations.

Learning outcomes

On successful completion of this unit, students will be able to:
1. Develop the craft of effectively communicating policy expertise to a wide range of stakeholders;
2. Apply cognitive, technical and creative skills to generate and evaluate complex ideas and concepts at the theoretical and practical level;
3. Analyse key target audiences with the aim of identifying their needs, interests and attitudes; and
4. Communicate policy expertise skills to design, evaluate, justify and interpret conclusions and professional decisions to both specialist and non-specialist audiences.

Graduate attributes

1. UC graduates are professional - communicate effectively
1. UC graduates are professional - employ up-to-date and relevant knowledge and skills
2. UC graduates are global citizens - communicate effectively in diverse cultural and social settings
3. UC graduates are lifelong learners - adapt to complexity, ambiguity and change by being flexible and keen to engage with new ideas

Skills development

All assessments in this unit have been designed to assist students in the development of the stated graduate attributes.

Prerequisites

None.

Corequisites

None.

Incompatible units

None.

Equivalent units

None.

Assumed knowledge

None.