Business Research Methods (11172.1)
| Available teaching periods | Delivery mode | Location |
|---|---|---|
| View teaching periods | ||
| EFTSL | Credit points | Faculty |
| 0.125 | 3 | Faculty Of Business, Government & Law |
| Discipline | Study level | HECS Bands |
| School Of Management | Level 1 - Undergraduate Introductory Unit | Band 4 2021 (Commenced After 1 Jan 2021) Band 4 2021 (Commenced After 1 Jan Social Work_Exclude 0905) Band 5 2021 (Commenced Before 1 Jan 2021) |
On completion of this unit, students will have a thorough understanding of research methodology, develop research skills and be able to formulate and present effective research reports. Such knowledge and skill will be highly applicable in both academic and business contexts.
Learning outcomes
After successful completion of this unit, students will be able to:1. Explain the importance of quantitative and qualitative research methods to business, the difference between qualitative and quantitative data and identify examples of each type of data;
2. Describe what research and research ethics are and understand the steps involved in the business research process;
3. Conduct a critical literature review;
4. Explain basic descriptive and inferential statistics;
5. Conduct basic statistical data analysis in a spread sheet environment; and
6. Develop and write a research proposal.
Graduate attributes
1. UC graduates are professional - employ up-to-date and relevant knowledge and skills1. UC graduates are professional - communicate effectively
1. UC graduates are professional - use creativity, critical thinking, analysis and research skills to solve theoretical and real-world problems
1. UC graduates are professional - display initiative and drive, and use their organisation skills to plan and manage their workload
2. UC graduates are global citizens - adopt an informed and balanced approach across professional and international boundaries
2. UC graduates are global citizens - make creative use of technology in their learning and professional lives
2. UC graduates are global citizens - behave ethically and sustainably in their professional and personal lives
3. UC graduates are lifelong learners - reflect on their own practice, updating and adapting their knowledge and skills for continual professional and academic development
3. UC graduates are lifelong learners - evaluate and adopt new technology
Prerequisites
None.Corequisites
None.Incompatible units
None.Equivalent units
9522 Business Research MethodsAssumed knowledge
None.| Year | Location | Teaching period | Teaching start date | Delivery mode | Unit convener |
|---|
Required texts
Quilan, C., Babin, B., Carr, J.C., Griffin, M., & Zikmund, W. (2015). Business research methods (1st Ed.). London, UK: Cengage Learning EMEA. ISBN: 978-1-47-370485-5
It is imperative that student order the texbook via the publisher as soon as possible. An E-book is also available and student are encourgae to contact Cengage as soon as possible. Information for Cengage publisher is provided in the announcement board.
Submission of assessment items
Extensions & Late submissions
MEETING UNIT REQUIREMENTS
In order to pass this unit, students must submit all assignments (inclusive of the online quiz, the lit review and the research proposal) and the exam and show evidence that you have met the unit outcomes. Failure to do so will result in an automatic NC (Non-complete) and student will be excluded from the unit.
In addition, request for assignment extension must be accompanied with relevant documentations and must be submitted to the unit convenor's email BEFORE the due date on an official work day. No verbal extension will be provided.
Students must achieve at least a 50% to contribute towards a passing grade in the unit. All assignments (including the online quiz, Lit review, Research proposal and exam) must be attempted and submitted to receive a mark in this unit. Failure to attempt and/or submit any assignment will result in an automatic fail (NC-Non complete) and student will be excluded from the unit.
Academic integrity
Students have a responsibility to uphold University standards on ethical scholarship. Good scholarship involves building on the work of others and use of others' work must be acknowledged with proper attribution made. Cheating, plagiarism, and falsification of data are dishonest practices that contravene academic values. Refer to the University's Student Charter for more information.
To enhance understanding of academic integrity, all students are expected to complete the Academic Integrity Module (AIM) at least once during their course of study. You can access this module within UCLearn (Canvas) through the 'Academic Integrity and Avoiding Plagiarism' link in the Study Help site.
Use of Text-Matching Software
The University of Canberra uses text-matching software to help students and staff reduce plagiarism and improve understanding of academic integrity. The software matches submitted text in student assignments against material from various sources: the internet, published books and journals, and previously submitted student texts.
Participation requirements
ATTENDANCE, PARTICIPATION IN CLASS AND ON THE LEARNING MANAGEMENT SYSTEM
The teaching and learning processes in this unit model is participatory and co-operative learning processes used by effective learners. As the content of this unit is mathematical intensive and cumulative, students are strongly encouraged to pace themselves throughout the semester. In addition, as this is an on-campus unit, students are strongly encouraged to attend all lectures, tutorials & labs. Students who find themselves in a personal situation where they are unable to participate should discuss the matter with the unit convenor.
Students are responsible in ensuring that they have read and understood the information provided in this unit guide and on the unit plan. Students are also responsible for all the content in their textbook, lecture power-point slides and tutorial materials. Finally, students are fully responsible and MUST check and monitor their learning management site for updates regularly. Failure to do so may result in students not having the latest information needed to pass this unit.
Required IT skills
Required IT skills for completion of the unit (Word processing, Excel, SPSS etc).
Work placement, internships or practicums
Not applicable
