Stakeholder Engagement (11101.1)
|Available teaching periods||Delivery mode||Location|
|View teaching periods|| On-Campus
|| UC - Canberra, Bruce
|0.125||3||Faculty Of Arts And Design|
|Discipline||Study level||HECS Bands|
|School Of Arts And Communications||Level 2 - Undergraduate Intermediate Unit|| Band 2 2021 (Commenced Before 1 Jan 2021)
Band 4 2021 (Commenced After 1 Jan 2021)
Band 4 2021 (Commenced After 1 Jan Social Work_Exclude 0905)
Learning outcomesAfter successful completion of this unit, students will be able to:
1. Build productive and trusting relationships with stakeholders by establishing rapport and managing expectations;
2. Analyse and evaluate opportunities and threats in relationships with stakeholders, and construct effective solutions; and
3. Execute successful communication strategies, selling, negotiation and presentation techniques with key stakeholders.
Graduate attributes1. UC graduates are professional - communicate effectively
1. UC graduates are professional - display initiative and drive, and use their organisation skills to plan and manage their workload
1. UC graduates are professional - employ up-to-date and relevant knowledge and skills
1. UC graduates are professional - take pride in their professional and personal integrity
1. UC graduates are professional - use creativity, critical thinking, analysis and research skills to solve theoretical and real-world problems
1. UC graduates are professional - work collaboratively as part of a team, negotiate, and resolve conflict
2. UC graduates are global citizens - adopt an informed and balanced approach across professional and international boundaries
2. UC graduates are global citizens - behave ethically and sustainably in their professional and personal lives
2. UC graduates are global citizens - communicate effectively in diverse cultural and social settings
Prerequisites11096 Foundations of Marketing Communication OR 11103 Corporate and Public Communication Foundations AND
must have passed 12 credit points.
Equivalent units9018 Agency-Client Relationships
|Year||Location||Teaching period||Teaching start date||Delivery mode||Unit convener|
|2022||UC - Canberra, Bruce||Semester 2||01 August 2022||On-Campus||Ms Prue Robson|
|2023||UC - Canberra, Bruce||Semester 2||31 July 2023||On-Campus||Ms Prue Robson|
Students will need to purchase the case course pack from Harvard Business Review in order to complete the assessments in this unit. The course pack will provide the specific cases we will work on each week in workshops along with some additional readings about learning with and discussing cases. The course pack will be needed to successfully complete Assignment 1 and Assignment 2. A link to purchase the case course pack will be provided on Canvas.
Additional readings will be listed on the UC Learn (Canvas) site and are available from the library via the Reading List link on Canvas.
Submission of assessment items
Special assessment requirements
Failure to attend the simulation workshop in Week 13 will result in the award of a zero grade for A3. Exceptions will only be possible if you have an approved extension application.
Students have a responsibility to uphold University standards on ethical scholarship. Good scholarship involves building on the work of others and use of others' work must be acknowledged with proper attribution made. Cheating, plagiarism, and falsification of data are dishonest practices that contravene academic values. Refer to the University's Student Charter for more information.
To enhance understanding of academic integrity, all students are expected to complete the Academic Integrity Module (AIM) at least once during their course of study. You can access this module within UCLearn (Canvas) through the 'Academic Integrity and Avoiding Plagiarism' link in the Study Help site.
Use of Text-Matching Software
The University of Canberra uses text-matching software to help students and staff reduce plagiarism and improve understanding of academic integrity. The software matches submitted text in student assignments against material from various sources: the internet, published books and journals, and previously submitted student texts.
While attendance at weekly workshops is not compulsory, it may be difficult to pass the unit without regular attendance as all assessments have components that will be worked upon during class time. In particular, A1 is related to your contribution to class discussion in regards to the weekly case analysis from Week 3–11. Additionally, failure to attend the simulation workshop in Week 13 will result in the award of a zero grade for A3. Exceptions will only be possible if you have an approved extension application.
Please note that masks are required in teaching spaces for Semester 2, 2022.
Required IT skills
Basic computer skills will be needed to complete the A3 Stakeholder Engagement Simulation. The simulation will be run via a third-party provider using Zoom. To participate verbally, rather than just typing, you will need a microphone. The simulation is run using an application/executable file and it can be downloaded to both Mac and PC (it cannot be used on phones/tablets). Full details will be provided on Canvas.
In order to complete this unit, you will need to purchase the case course pack. The course pack will provide the specific cases we will work on each week and some additional readings about learning with and discussing cases. A link to purchase the case course pack will be provided on Canvas.
Work placement, internships or practicums