Major in Marketing and Sales Management (Restricted) (MJ0233.1)
|Canberra Business School
The major in Marketing and Sales Management provides students with a targeted combination of management theory and practice and practical marketing and sales techniques. This grounded approach will produce work-ready graduates who can integrate easily and quickly into a professional commercial environment. Graduates will be equipped for traditional marketing research and management roles, as well as sales and other areas with strong customer interfacing requirements.
Prerequisite and/or Corerequisite: The major is restricted to students in 256HG Bachelor of Business (Marketing Management)
Please Note: Units marked with an * are no longer active, however students who have completed these units may still count them towards completion of this major or minor.