Communication and Behaviour Change G (11936.1)
Please note these are the 2025 details for this unit
| Available teaching periods | Delivery mode | Location |
|---|---|---|
| View teaching periods | On-Campus Online |
Bruce, Canberra |
| EFTSL | Credit points | Faculty |
| 0.125 | 3 | Faculty Of Arts And Design |
| Discipline | Study level | HECS Bands |
| School Of Arts And Communications | Graduate Level | Band 2 2021 (Commenced Before 1 Jan 2021) Band 4 2021 (Commenced After 1 Jan 2021) Band 4 2021 (Commenced After 1 Jan Social Work_Exclude 0905) |
This unit introduces communication and its relevance in a real world context. It defines why behaviour change is sought, how it can be measured, and when it is contested. Students will explore practical problems by using major theories and perspectives in communication. During this unit, students will be required to think critically and analytically about the role of communication for behaviour change, and how theory and practice inform each other.
1. Examine and evaluate key concepts, models and terminology relevant to the interdisciplinary field of communication and its role in attitudinal and behaviour change;
2. Critically analyse a range of communication theories and models using current research and justify their application to professional communication practice and behavioural change campaigns; and
3. Develop a range of written, verbal and visual communication skills and materials that will be used to reflect and make connections between theory and practice.
1. UC graduates are professional - employ up-to-date and relevant knowledge and skills
1. UC graduates are professional - use creativity, critical thinking, analysis and research skills to solve theoretical and real-world problems
2. UC graduates are global citizens - communicate effectively in diverse cultural and social settings
2. UC graduates are global citizens - understand issues in their profession from the perspective of other cultures
3. UC graduates are lifelong learners - adapt to complexity, ambiguity and change by being flexible and keen to engage with new ideas
3. UC graduates are lifelong learners - be self-aware
3. UC graduates are lifelong learners - evaluate and adopt new technology
3. UC graduates are lifelong learners - reflect on their own practice, updating and adapting their knowledge and skills for continual professional and academic development
Learning outcomes
On successful completion of this unit, students will be able to:1. Examine and evaluate key concepts, models and terminology relevant to the interdisciplinary field of communication and its role in attitudinal and behaviour change;
2. Critically analyse a range of communication theories and models using current research and justify their application to professional communication practice and behavioural change campaigns; and
3. Develop a range of written, verbal and visual communication skills and materials that will be used to reflect and make connections between theory and practice.
Graduate attributes
1. UC graduates are professional - communicate effectively1. UC graduates are professional - employ up-to-date and relevant knowledge and skills
1. UC graduates are professional - use creativity, critical thinking, analysis and research skills to solve theoretical and real-world problems
2. UC graduates are global citizens - communicate effectively in diverse cultural and social settings
2. UC graduates are global citizens - understand issues in their profession from the perspective of other cultures
3. UC graduates are lifelong learners - adapt to complexity, ambiguity and change by being flexible and keen to engage with new ideas
3. UC graduates are lifelong learners - be self-aware
3. UC graduates are lifelong learners - evaluate and adopt new technology
3. UC graduates are lifelong learners - reflect on their own practice, updating and adapting their knowledge and skills for continual professional and academic development
Prerequisites
None.Corequisites
None.Incompatible units
None.Equivalent units
11628 Communication Theory: A Toolbox for Practical Problem Solving GAssumed knowledge
None.
Availability for enrolment in 2025 is subject to change and may not be confirmed until closer to the teaching start date.
| Year | Location | Teaching period | Teaching start date | Delivery mode | Unit convener |
|---|---|---|---|---|---|
| 2024 | Bruce, Canberra | Semester 1 | 05 February 2024 | On-Campus | Dr Mathieu O'Neil |
| 2024 | Bruce, Canberra | Semester 1 | 05 February 2024 | Online | Dr Mathieu O'Neil |
| 2025 | Bruce, Canberra | Semester 1 | 03 February 2025 | On-Campus | Dr Mathieu O'Neil |
| 2025 | Bruce, Canberra | Semester 1 | 03 February 2025 | Online | Dr Mathieu O'Neil |
The information provided should be used as a guide only. Timetables may not be finalised until week 2 of the teaching period and are subject to change. Search for the unit
timetable.
Required texts
All readings available on Canvas -> Reading List.
Use these readings to find other relevant peer reviewed authors and journals in the UC library databases.
Learner engagement
N/A
Inclusion and engagement
N/A
Participation requirements
Attending and participating in a informed manner in weekly class discussions is an essential part of this unit. It is strongly recommended to attend weekly tutorials having listened to the lecture and considered weekly readings.
Required IT skills
None required
In-unit costs
N/A
Work placement, internships or practicums
None
