Sports Media and Society (11934.1)
|Available teaching periods||Delivery mode||Location|
|View teaching periods|| On-Campus
|| Bruce, Canberra
|0.125||3||Faculty Of Arts And Design|
|Discipline||Study level||HECS Bands|
|School Of Arts And Communications||Level 3 - Undergraduate Advanced Unit|| Band 2 2021 (Commenced Before 1 Jan 2021)
Band 4 2021 (Commenced After 1 Jan 2021)
Band 4 2021 (Commenced After 1 Jan Social Work_Exclude 0905)
Learning outcomesOn successful completion of this unit, students will be able to:
1. Evaluate the professional challenges for sports journalists dealing with athletes, coaches, administrators and organisations;
2. Analyse the ethical and legal considerations in reporting on social and health issues related to sport; and
3. Distinguish the difference between media and sporting organisations as the providers of sports news content.
Graduate attributes1. UC graduates are professional - communicate effectively
1. UC graduates are professional - display initiative and drive, and use their organisation skills to plan and manage their workload
1. UC graduates are professional - employ up-to-date and relevant knowledge and skills
1. UC graduates are professional - take pride in their professional and personal integrity
1. UC graduates are professional - use creativity, critical thinking, analysis and research skills to solve theoretical and real-world problems
1. UC graduates are professional - work collaboratively as part of a team, negotiate, and resolve conflict
2. UC graduates are global citizens - adopt an informed and balanced approach across professional and international boundaries
2. UC graduates are global citizens - behave ethically and sustainably in their professional and personal lives
2. UC graduates are global citizens - communicate effectively in diverse cultural and social settings
2. UC graduates are global citizens - make creative use of technology in their learning and professional lives
2. UC graduates are global citizens - think globally about issues in their profession
2. UC graduates are global citizens - understand issues in their profession from the perspective of other cultures
3. UC graduates are lifelong learners - adapt to complexity, ambiguity and change by being flexible and keen to engage with new ideas
3. UC graduates are lifelong learners - be self-aware
3. UC graduates are lifelong learners - evaluate and adopt new technology
3. UC graduates are lifelong learners - reflect on their own practice, updating and adapting their knowledge and skills for continual professional and academic development
Prerequisites11093 Sideline Eye: Sports Reporting AND 11932 Game On: Sports Media Foundations
Equivalent units11095 The Sports Journalist: Ethical, Lawful and Professional
|Year||Location||Teaching period||Teaching start date||Delivery mode||Unit convener|
|2023||Bruce, Canberra||Semester 2||31 July 2023||On-Campus||Dr Jessie Wilkie|
|2024||Bruce, Canberra||Semester 2||29 July 2024||On-Campus||Dr Mike Craw|
As no single book covers all the material considered in this unit, a list of readings will be provided through E-reserve to complement the major issues we will address in lectures and tutorials. As topical issues arise frequently about sports journalism and the media, additional readings and case studies will also be provided in-class and on the UCLearn (Canvas) site.
Strongly recommended reading/viewing/listening
Despite all the material which will be provided to you, nothing will be a substitute for you actively being involved in the media coverage of sport. You are expected to keep in touch with stories and issues relating to sport by following coverage online, and on TV and radio. It is recommended that students read, ON A DAILY BASIS, the sport AND news and sports coverage of at least one mainstream media outlet.
Why news coverage? An informed sports journalist needs to understand the aspects of Australian and the global society that influence, and are influenced by, the sports industry. Those influences are as diverse as politics, the media, the court system, the financial sector, among others. Including general news coverage in your daily reading means you will know what's happening in your community, your country and your world.
Mainstream media websites
www.canberratimes.com.au (some free-for-view, other content subscription only)
www.smh.com.au (5 free stories per month)
Sports specific sites
https://theathletic.com/ (US and UK sites – subscription $US30/year)
There are many others.
Sporting organisation sites
https://www.sportingnews.com/au/nba?gr=www (NBA Australia)
And many, many others.
Sport on TV
News coverage: Public broadcasters – ABC, SBS
News coverage: Commercial networks – 7, 9, 10 and Fox Sports
Any ‘live' sports broadcasting event on TV has journalistic elements that you should pay attention to such as hosting, sideline reporting and commentating.
Sport on radio/digital/podcast platforms
https://www.bbc.co.uk/programmes/p00lmvvy - BBC World Sport radio news and programs
Submission of assessment items
Extensions & Late submissions
In all of your journalism assignments you are to assume your reporting is for online publication. Therefore, you are expected to aim for work of publishable standard and observe relevant law and ethical standards.
- observe the principles enshrined in the MEAA Code of Ethics (here);
- inform interviewees that the work is for online publication via NowUC.com.au (speak to your tutor if this causes any difficulties);
- not interview anyone who presents a conflict of interest, such as family, friends or colleagues, without permission of your tutor - if allowed, then disclose the conflict;
- produce your own original video, audio, images and text; In the event you are allowed to use material other than your own original work, you must observe copyright law and ‘fair dealing' provisions related to news reporting (here); or use copyright free creative commons music and images and give attribution.
- not plagiarise (here)
- observe defamation, trespass and other relevant laws (here);
- meet your submission deadline, unless an extension has been approved.
If you have questions about an assignment, please do not rely on rumour. Use your journalism skills and go to the source – your tutor or unit convenor – and check the facts for yourself.
- You must attempt and submit every assessment item to pass this unit.
- Deadlines are an integral part of working in the media. Assignments submitted late without prior notification and without an extension granted, will incur a penalty and may result in a fail grade. Late assignments will also be marked without comment. If you require an extension it is important to ask for one before the due date. If a medical condition makes this impossible, a doctor's or counsellor's certificate should be submitted, normally within three days of the incident. Extensions can only be obtained from the tutor for valid, documented reasons. Lack of personal organisation, pressure of work, and computer and printing problems, are not considered valid reasons. Losing your USB memory stick, or having it stolen, is also not a valid reason. Always back-up your work – it is good work practice as well as providing piece-of-mind.
- Interest in, and general knowledge of, sport is assumed. Inability to demonstrate a good general knowledge of sport, and sport reporting tasks, will be reflected in your grades. Careless spelling, unproofed copy and poor written expression will affect your grades. In other words, practice writing when you can and check your work before submitting.
- Word processing skills are assumed. Work must be submitted electronically, not in hard-copy. Students must make and retain an electronic copy of all assignments submitted.
- If there is any doubt about the requirements of any particular assignment or assessment procedure, the onus for clarifying the issue rests with the student who should contact the lecturer about the matter.
Students have a responsibility to uphold University standards on ethical scholarship. Good scholarship involves building on the work of others and use of others' work must be acknowledged with proper attribution made. Cheating, plagiarism, and falsification of data are dishonest practices that contravene academic values. Refer to the University's Student Charter for more information.
To enhance understanding of academic integrity, all students are expected to complete the Academic Integrity Module (AIM) at least once during their course of study. You can access this module within UCLearn (Canvas) through the 'Academic Integrity and Avoiding Plagiarism' link in the Study Help site.
Use of Text-Matching Software
The University of Canberra uses text-matching software to help students and staff reduce plagiarism and improve understanding of academic integrity. The software matches submitted text in student assignments against material from various sources: the internet, published books and journals, and previously submitted student texts.
There is an expectation that students will attend and participate in all structured time: lectures, tutorials and field trips. Participation in learning activities is an important component of studying sports journalism. It is relevant to the gaining of knowledge and skills appropriate to this unit, and it also applies to your degree as a whole.
There is a significant link between a student's participation and the quality of work submitted for assessment as well as the achievement of learning outcomes. To this end, you are encouraged to take part in organised activities and utilise access to teaching staff during class time to get feedback on your work and advice about your studies.
Students who attend campus for class or other purposes must play their part in keeping our campus and community safe by following these basic guidelines to reduce the risk of COVID-19 transmission:
- Practise good hand hygiene, washing hands regularly;
- If you do happen to cough or sneeze, please do so into the crook of your elbow, dispose of tissues immediately and wash hands immediately
- Practise effective physical distancing;
- Follow all directions of teaching and other UC staff regarding safety measures;
- Stay off campus if you are unwell and get tested according to ACT Government guidelines, and
- Follow University communications about campus arrangements https://www.canberra.edu.au/coronavirus-advice
Required IT skills
Word-processing skills and the ability to use the Internet are assumed. Web-based applications, including social media, will be used in this unit.
Work placement, internships or practicums