Business Research Methods (11172.3)
Please note these are the 2023 details for this unit
Available teaching periods | Delivery mode | Location |
---|---|---|
View teaching periods | On-Campus Online Flexible |
UC - Canberra, Bruce UC - TAFE NSW Northern Sydney, St Leonard's |
EFTSL | Credit points | Faculty |
0.125 | 3 | Faculty Of Business, Government & Law |
Discipline | Study level | HECS Bands |
Canberra Business School | Level 1 - Undergraduate Introductory Unit | Band 4 2021 (Commenced After 1 Jan 2021) Band 4 2021 (Commenced After 1 Jan Social Work_Exclude 0905) Band 5 2021 (Commenced Before 1 Jan 2021) |
To make appropriate and effective business decision, it is essential to have an understanding of the research process. Students will learn theoretical conceptualisations that chart the connections among the various factors operating in any given situation that are integral to business research and the basic principles of research design, literature review, sampling, data collection, data analysis and research proposal writing. Students will also be introduced to a range of relevant quantitative and qualitative business research techniques, including the applications of various analytical tools.
On completion of this unit, students will have a thorough understanding of research methodology, develop research skills and be able to formulate and present effective research reports. Such knowledge and skill will be highly applicable in both academic and business contexts.
1. Differentiate quantitative and qualitative research in business research;
2. Describe the research process and research ethics involved in the business research process;
3. Conduct a literature review;
4. Select key qualitative and quantitative techniques for a variety of research contexts; and
5. Develop a research proposal and communicate the research to a specialist and non-specialist audience.
1. UC graduates are professional - communicate effectively
1. UC graduates are professional - use creativity, critical thinking, analysis and research skills to solve theoretical and real-world problems
1. UC graduates are professional - display initiative and drive, and use their organisation skills to plan and manage their workload
2. UC graduates are global citizens - adopt an informed and balanced approach across professional and international boundaries
2. UC graduates are global citizens - make creative use of technology in their learning and professional lives
2. UC graduates are global citizens - behave ethically and sustainably in their professional and personal lives
3. UC graduates are lifelong learners - reflect on their own practice, updating and adapting their knowledge and skills for continual professional and academic development
On completion of this unit, students will have a thorough understanding of research methodology, develop research skills and be able to formulate and present effective research reports. Such knowledge and skill will be highly applicable in both academic and business contexts.
Learning outcomes
After successful completion of this unit, students will be able to:1. Differentiate quantitative and qualitative research in business research;
2. Describe the research process and research ethics involved in the business research process;
3. Conduct a literature review;
4. Select key qualitative and quantitative techniques for a variety of research contexts; and
5. Develop a research proposal and communicate the research to a specialist and non-specialist audience.
Graduate attributes
1. UC graduates are professional - employ up-to-date and relevant knowledge and skills1. UC graduates are professional - communicate effectively
1. UC graduates are professional - use creativity, critical thinking, analysis and research skills to solve theoretical and real-world problems
1. UC graduates are professional - display initiative and drive, and use their organisation skills to plan and manage their workload
2. UC graduates are global citizens - adopt an informed and balanced approach across professional and international boundaries
2. UC graduates are global citizens - make creative use of technology in their learning and professional lives
2. UC graduates are global citizens - behave ethically and sustainably in their professional and personal lives
3. UC graduates are lifelong learners - reflect on their own practice, updating and adapting their knowledge and skills for continual professional and academic development
Prerequisites
None.Corequisites
None.Incompatible units
None.Equivalent units
9522 Business Research MethodsAssumed knowledge
None.
Availability for enrolment in 2024 is subject to change and may not be confirmed until closer to the teaching start date.
Year | Location | Teaching period | Teaching start date | Delivery mode | Unit convener |
---|---|---|---|---|---|
2023 | UC - Canberra, Bruce | Semester 2 | 31 July 2023 | On-Campus | Dr Johra Fatima |
2023 | UC - TAFE NSW Northern Sydney, St Leonard's | Semester 2 | 31 July 2023 | On-Campus | Dr Johra Fatima |
2023 | UC - Canberra, Bruce | Semester 2 | 31 July 2023 | Online | Dr Johra Fatima |
2024 | UC - Canberra, Bruce | Semester 1 | 05 February 2024 | Flexible | Dr Johra Fatima |
2024 | UC - Canberra, Bruce | Semester 2 | 29 July 2024 | Online | Dr Johra Fatima |
2024 | UC - TAFE NSW Northern Sydney, St Leonard's | Semester 2 | 29 July 2024 | On-Campus | Dr Johra Fatima |
2024 | UC - Canberra, Bruce | Semester 2 | 29 July 2024 | On-Campus | Dr Johra Fatima |
The information provided should be used as a guide only. Timetables may not be finalised until week 2 of the teaching period and are subject to change. Search for the unit
timetable.