Bachelor of Business/ Bachelor of Communication and Media (MGAR01.2)

Please note these are the 2025 details for this course
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Bachelor of Business/ Bachelor of Communication and Media
Selection rank Delivery mode Location Duration
60 On campus
 Bruce, Canberra
 4.0 years
Faculty Discipline(s) Available teaching periods UAC code
Faculty of Business, Government & Law

School of Arts and Communications

Canberra Business School

 View teaching periods 361542
Fees English language requirements
View requirements
Academic entry requirements Delivery mode Location Duration
On campus
 Bruce, Canberra
 4.0 years
Faculty Discipline(s) Available teaching periods CRICOS code
Faculty of Business, Government & Law

School of Arts and Communications

Canberra Business School

 View teaching periods 099007G
Fees English language requirements
View requirements

Manage, Communicate, Inspire and Influence

Take the theoretical knowledge and practical skills of business and mix it with the creative, critical, professional and personal capabilities of communication and media, to create a career bursting with opportunities with the Bachelor of Business – Bachelor of Communication and Media course.

This is a management training course where you will gain broad and coherent theoretical and technical knowledge in a range of business core areas, with a focus on a communication pathway such as: Journalism, Marketing Communication, Corporate and Public Communication or Sports Media.

Collectively this double degree will give you a comprehensive understanding of business management and communication and media, giving you the professional expertise and qualifications to take responsibility for a variety of projects across a wide range of industries.

If taking control of a project and managing to a successful outcome is your idea of a worthwhile challenge, then the Bachelor of Business / Bachelor of Communication and Media is the perfect platform form which to launch your management career.

Study a Bachelor of Business / Bachelor of Communication and Media at UC and you will:

  • acquire theoretical knowledge to reflect critically on professional practice in the areas of business analysis, change management and implementation
  • apply professional judgement and knowledge in adapting marketing communication theories, principles and methodologies across diverse social, cultural and organisational contexts
  • learn strategy and campaign development; social and digital analytics; the basics of graphic design and visual language; multi-media production and stakeholder management
  • critically evaluate a range of core business skills to find solutions to future work challenges in legal, economic and global business environments
  • develop experience of professional management in work and organisations demonstrating creativity and initiative in new situations
  • create professional communication and media outputs which support, promote or critique a range of domestic and global programs or issues
  • apply a range of ethical, socially responsible and sustainable solutions in a changing business environment.

Career opportunities

The UC Bachelor of Business / Bachelor of Communication and Media is a double degree is a globally recognised qualification that will give you the knowledge, skills and qualifications that are both highly transferrable and in demand across an extremely wide range of industries in both the public and private sectors including:

  • chief executive officer
  • chief financial officer
  • chief operating officer
  • managing director
  • director
  • general manager
  • marketing manager
  • administrative services manager
  • project manager
  • commercial director
  • head of operations
  • business manager
  • assistant director
  • deputy manager
  • freelance public relations consultant
  • public affairs manager
  • corporate communications manager
  • community relations officer
  • media manager
  • communication strategist
  • marketing manager
  • cocial media/online community manager
  • communication officer or manager
  • fundraising/sponsorship manager
  • business analyst
  • data scientist
  • dystems architect
  • information systems manager
  • solutions engineer

Professional accreditation

Refer to individual courses.

Admission to this course is based on an entrance rank. A rank can be achieved by the following means:
- Year 12 ATAR
- other Australian Qualification
- work experience
- overseas qualification

We also offer a number of entry initiatives that give you the opportunity to gain entry to the University via alternate pathway programs and admissions schemes.
More information is available on our Alternative Entry page: http://www.canberra.edu.au/future-students/applications/apply-now/alternative-entry

Assumed knowledge

None.

Periods course is open for new admissions

Year Location Teaching period Teaching start date Domestic International
2025 Bruce, Canberra Semester 1 03 February 2025
2025 Bruce, Canberra Semester 2 28 July 2025
2026 Bruce, Canberra Semester 1 02 February 2026
2026 Bruce, Canberra Semester 2 27 July 2026

Credit arrangements

There are currently no formal credit transfer arrangements for entry to this course. Any previous study or work experience will only be considered as part of the application process in accordance with current course rules and university policy.

Bachelor of Business/ Bachelor of Communication and Media (MGAR01) | 96 credit points

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Visual Representation Techniques (11041) | 3 credit points — Level 1
Foundations of Marketing Communication (11096) | 3 credit points — Level 1
Managing Brands (11097) | 3 credit points — Level 1
Media Analysis and Planning (11098) | 3 credit points — Level 2
Marketing Communication Strategy (11099) | 3 credit points — Level 2
The Craft of Creative Communication (11100) | 3 credit points — Level 3
Stakeholder Engagement (11101) | 3 credit points — Level 2
Global Brand Communication (11102) | 3 credit points — Level 3
First Draft (12024) | 3 credit points — Level 1
On Assignment (12025) | 3 credit points — Level 1
Streaming and Social (12026) | 3 credit points — Level 2
Reporting Diversity (12027) | 3 credit points — Level 2
Deep Dives (12028) | 3 credit points — Level 3
Radio and TV (12029) | 3 credit points — Level 2
Public Opinion (12030) | 3 credit points — Level 3
Editorial Leadership (12031) | 3 credit points — Level 3
Stakeholder Engagement (11101) | 3 credit points — Level 2
Corporate and Public Communication Foundations (11103) | 3 credit points — Level 1
Strategic Communication Research and Planning (11105) | 3 credit points — Level 2
Public Opinion (12030) | 3 credit points — Level 3
Ethics and Inclusion in Organisational Communication (12080) | 3 credit points — Level 2
Reputation: Issues and Crisis Communication (12081) | 3 credit points — Level 3
Social Media Campaigns (12082) | 3 credit points — Level 3
Organisational Storytelling: Producing Earned and Owned Media (12083) | 3 credit points — Level 1
Sideline Eye: Sports Reporting (11093) | 3 credit points — Level 1
Game On: Sports Media Foundations (11932) | 3 credit points — Level 1
Sports Broadcasting (11933) | 3 credit points — Level 2
Sports Media and Society (11934) | 3 credit points — Level 3
Streaming and Social (12026) | 3 credit points — Level 2
Deep Dives (12028) | 3 credit points — Level 3
Radio and TV (12029) | 3 credit points — Level 2
Editorial Leadership (12031) | 3 credit points — Level 3
Marketing Fundamentals (11176) | 3 credit points — Level 1
Consumer and Buyer Behaviour (11178) | 3 credit points — Level 2
Digital Marketing (11179) | 3 credit points — Level 3
International Marketing (11182) | 3 credit points — Level 3
Strategic Marketing Management (11183) | 3 credit points — Level 3
Marketing Research Methods (11180) | 3 credit points — Level 2
Marketing Analytics (12055) | 3 credit points — Level 2
Note:
  • Unit 11180 Marketing Research Methods has been closed and replaced with unit 12055 Marketing Analytics from 2024.
Relationship Marketing (11181) | 3 credit points — Level 3
Big Data in Marketing (12054) | 3 credit points — Level 3
Note:
  • Unit 11181 Relationship Marketing has been closed and replaced with unit 12054 Big Data in Marketing from 2024.
Negotiation and Sales Management (11177) | 3 credit points — Level 1
Integrated Marketing Communication (12053) | 3 credit points — Level 1
Note:
  • Unit 11177 Negotiation and Sales Management has been closed and replaced with unit 12053 Integrated Marketing Communication from 2024.
Marketing Fundamentals (11176) | 3 credit points — Level 1
Consumer and Buyer Behaviour (11178) | 3 credit points — Level 2
Service Management (11184) | 3 credit points — Level 1
Service Operations, Technology and Interfaces (11185) | 3 credit points — Level 3
Service Systems, Transformation and Wellbeing (11186) | 3 credit points — Level 3
Business Models and Value Creation (11187) | 3 credit points — Level 3
Service Design Project (11188) | 3 credit points — Level 3
Introduction to Interaction and User-Centred Design (11043) | 3 credit points — Level 1
Organisational Behaviour (11189) | 3 credit points — Level 2
Indigenous and Cultural Entrepreneurship (11190) | 3 credit points — Level 3
Introduction to Interaction Design (11655) | 3 credit points — Level 1
Note:
  • From 2021 unit 11043 has been replaced by unit 11655.
The Entrepreneurial Mind - Foundations of Entrepreneurship (11198) | 3 credit points — Level 1
Entrepreneurship in Government and Large Organisations (11200) | 3 credit points — Level 2
Creative and Critical Thinking for Problem Solving (11201) | 3 credit points — Level 2
Innovation Management (11202) | 3 credit points — Level 2
Marketing Fundamentals (11176) | 3 credit points — Level 1
Contemporary Issues: Future of Business (12050) | 3 credit points — Level 1
Note:
  • From 2024, 11176 Marketing Fundamentals has moved to CM0014 Core Major in Business. Students who completed 11176 before 2024 can count this unit towards SM0020 and are not required to complete 12050.
  • From 2024, Students who have not yet completed 11176 towards SM0020 are to complete 12050.
Commercialising Your Business Idea (11203) | 3 credit points — Level 3
Social Enterprise (11379) | 3 credit points — Level 2
Note:
  • Unit 11203 has been closed. Students are to enrol in 11379 from 2024.
Small Business Management (9531) | 3 credit points — Level 2
Business Start Up Essentials (11199) | 3 credit points — Level 1
Note:
  • Unit 11199 has been closed. Students are to enrol in 9531 from 2024.
Indigenous and Cultural Entrepreneurship (11190) | 3 credit points — Level 3
Industry Project (11197) | 3 credit points — Level 3
Note:
  • Unit 11190 has been closed. Students are to enrol in 11197 from 2024.
Organisational Behaviour (11189) | 3 credit points — Level 2
Managing Human Capital (11191) | 3 credit points — Level 1
Sustaining the Employment Relationship (11192) | 3 credit points — Level 1
Sourcing and Building Capability (11193) | 3 credit points — Level 2
Shaping Behaviour and Strengthening Performance (11194) | 3 credit points — Level 3
Workplace Law in Context (11195) | 3 credit points — Level 3
Integrating and Aligning Human Capital (11196) | 3 credit points — Level 3
Industry Project (11197) | 3 credit points — Level 3
Marketing Fundamentals (11176) | 3 credit points — Level 1
International Marketing (11182) | 3 credit points — Level 3
Introduction to International Business (11204) | 3 credit points — Level 1
Global E-Business (11205) | 3 credit points — Level 2
Asia Pacific Business (11206) | 3 credit points — Level 2
International Economics (11207) | 3 credit points — Level 3
Cost Benefit Analysis (11208) | 3 credit points — Level 3
Economic Development (11209) | 3 credit points — Level 3
Principles of Sport Delivery (11559) | 3 credit points — Level 1
Stakeholder Engagement in Sport (11560) | 3 credit points — Level 1
High Performance Sport Management (11561) | 3 credit points — Level 2
Sport Innovation and Program Development (11562) | 3 credit points — Level 2
Sport Governance and Policy (11563) | 3 credit points — Level 2
Sports Integrity, Ethics and Law (11564) | 3 credit points — Level 2
The Commercialisation of Sport (11565) | 3 credit points — Level 3
Leadership in Sport (11566) | 3 credit points — Level 3
Service Management (11184) | 3 credit points — Level 1
Organisational Behaviour (11189) | 3 credit points — Level 2
Managing Human Capital (11191) | 3 credit points — Level 1
Workplace Law in Context (11195) | 3 credit points — Level 3
Creative and Critical Thinking for Problem Solving (11201) | 3 credit points — Level 2
Climate Change and Sustainable Business Futures (11318) | 3 credit points — Level 2
Supply Chain Management and Logistics (12051) | 3 credit points — Level 2
Strategic Management (12052) | 3 credit points — Level 3

-

- Specialist majors determine the course award names. E.g. Completing a Major in Marketing & a Major in Journalism leads to the awards B Business (Marketing) & B Communication & Media (Journalism).

Professional Orientation (Communication and Media) (10335) | 3 credit points — Level 1
The Art and Power of Communication (11079) | 3 credit points — Level 1
Digital Media Fundamentals (11080) | 3 credit points — Level 1
Producing Credible Communication (11081) | 3 credit points — Level 1
Engaging Audiences (11082) | 3 credit points — Level 1
Professional Evidence (Communication and Media) (11083) | 3 credit points — Level 3
Professional Practice 1: Work Integrated Learning (11017) | 3 credit points — Level 2
Professional Practice 2: Work Integrated Learning (11018) | 3 credit points — Level 3
Professional Practice Internship (11575) | 6 credit points — Level 3
Professional Practice (Internships A) (11829) | 3 credit points — Level 2
Professional Practice (Specialist Skills) (11830) | 3 credit points — Level 2
Professional Practice (Internships B) (11832) | 3 credit points — Level 3
Professional Practice (Industry and Creative Projects) (11833) | 3 credit points — Level 3
Professional Practice (Internships A) (12144) | 3 credit points — Level 3
Note:
  • 1. From 2022 11017 Professional Practice 1: Work Integrated Learning and 11018 Professional Practice 2: Work Integrated Learning are no longer offered.
  • 2. From 2025, unit 12144 Professional Practice (Internships A) replaces unit 11829 Professional Practice (Internships A)
  • 3. Students in the Bachelor of Communication and Media (Sports Media) must complete one of 11575, 12144 or 11832.
  • 4. Students in the Bachelor of Communication (Journalism) must complete 11830 and can then choose their final Professional Practice unit.
  • 5. All other students must select two units from 12144, 11830, 11832 and 11833. Please email FAD.student@canberra.edu.au and request a personalised course plan if you are not sure.
Business Decision Making (11009) | 3 credit points — Level 1
Professional Orientation (Business) (11011) | 3 credit points — Level 1
Business Research Methods (11172) | 3 credit points — Level 1
Professional Evidence (Business) (11173) | 3 credit points — Level 3
Introduction to Management (11174) | 3 credit points — Level 1
Introduction to Economics (11175) | 3 credit points — Level 1
Business, Government & Law Extended Internship (10158) | 6 credit points — Level 3
Business, Government & Law Professional Internship (10236) | 12 credit points — Level 3
BGL Internship (Commerce) (11166) | 3 credit points — Level 3
BGL Internship (Business and Management) (11167) | 3 credit points — Level 3
BGL Internship (Government and Policy) (11168) | 3 credit points — Level 3
Organisational Communications, Culture and Change (11169) | 3 credit points — Level 3
Negotiation (11319) | 3 credit points — Level 3
BGL Internship A (12046) | 3 credit points — Level 3
BGL Internship B (12047) | 3 credit points — Level 3
BGL Internship C (12048) | 6 credit points — Level 3
BGL Internship D (12049) | 12 credit points — Level 3
Note:
  • From 2024, units 10158, 10236, 11166, 11167 and 11168 have been replaced with new BGL Internship units.
Small Business Management (9531) | 3 credit points — Level 2
International Business Study Tour (9628) | 3 credit points — Level 2
Business Communication (11170) | 3 credit points — Level 2
Marketing Fundamentals (11176) | 3 credit points — Level 1
Social Enterprise (11379) | 3 credit points — Level 2
Note:
  • 1. The internships and the International Business Study Tour options will require either in person placement hours in a business or on an overseas study tour and are not offered wholly online.
  • 2. Students must pass a minimum of 1 unit from Part A. Two units may be chosen from Part A or one from Part A and one from Part B.
  • 3. Students who undertook two units listed in the current Part B section prior to 2024 can still count the units towards their course. Students from 2024 need to select at least 1 unit from Part A.
Note:
  • International Exchange: Students may also choose to undertake units at an international institution, subject to approval by the Program Director.

In addition to course requirements, in order to successfully complete your course you must meet the inherent requirements. Please refer to the inherent requirements statement applicable to your course

UC - Canberra, Bruce

Year 1

Semester 1

Corporate and Public Communication Foundations (11103)
The Entrepreneurial Mind - Foundations of Entrepreneurship (11198)

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

The Art and Power of Communication (11079)

Semester 2

Engaging Audiences (11082)
Introduction to Management (11174)
Managing Brands (11097)
Marketing Fundamentals (11176)

Year 2

Semester 1

Business Start Up Essentials (11199)
Digital Media Fundamentals (11080)
Introduction to Economics (11175)
Strategic Communication Research and Planning (11105)

Semester 2

Business Decision Making (11009)
Creative and Critical Thinking for Problem Solving (11201)
Digital Engagement and Analytics (11104)
Producing Credible Communication (11081)

Year 3

Semester 1

11832 Professional Practice (Internships B) OR 11833 Professional Practice (Industry and Creative Projects)

Business Research Methods (11172)
Social Enterprise (11379)
Visual Representation Techniques (11041)

Semester 2

CM0014 Restricted Choice unit

Advocacy and Influence: Shaping Public Opinion (11091)
Innovation Management (11202)

11829 Professional Practice (Internships A) OR 11830 Professional Practice (Specialist Skills)

Year 4

Semester 1

Open Elective Unit

Entrepreneurship in Government and Large Organisations (11200)
Indigenous and Cultural Entrepreneurship (11190)
Strategic Project Management (11107)

Semester 2

Commercialising Your Business Idea (11203)
Organisational Communication (11106)
Professional Evidence (Business) (11173)
Professional Evidence (Communication and Media) (11083)

Year 1

Semester 2

Engaging Audiences (11082)
Introduction to Management (11174)
Managing Brands (11097)

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

Year 2

Semester 1

Corporate and Public Communication Foundations (11103)
Introduction to Economics (11175)
The Art and Power of Communication (11079)
The Entrepreneurial Mind - Foundations of Entrepreneurship (11198)

Semester 2

Business Decision Making (11009)
Digital Engagement and Analytics (11104)
Marketing Fundamentals (11176)
Producing Credible Communication (11081)

Year 3

Semester 1

Business Start Up Essentials (11199)
Digital Media Fundamentals (11080)
Social Enterprise (11379)
Strategic Communication Research and Planning (11105)

Semester 2

Open Elective Unit

11829 Professional Practice (Internships A) OR 11830 Professional Practice (Specialist Skills)

Advocacy and Influence: Shaping Public Opinion (11091)
Creative and Critical Thinking for Problem Solving (11201)

Year 4

Semester 1

11832 Professional Practice (Internships B) OR 11833 Professional Practice (Industry and Creative Projects)

Business Research Methods (11172)
Entrepreneurship in Government and Large Organisations (11200)
Visual Representation Techniques (11041)

Semester 2

Organisational Communication (11106)

CM0014 Restricted Choice unit

Commercialising Your Business Idea (11203)
Innovation Management (11202)

Year 5

Semester 1

Indigenous and Cultural Entrepreneurship (11190)
Professional Evidence (Business) (11173)
Professional Evidence (Communication and Media) (11083)
Strategic Project Management (11107)

Year 1

Semester 1

The Art and Power of Communication (11079)

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

First Draft (12024)
The Entrepreneurial Mind - Foundations of Entrepreneurship (11198)

Semester 2

Engaging Audiences (11082)
Introduction to Management (11174)
Marketing Fundamentals (11176)
On Assignment (12025)

Year 2

Semester 1

Business Start Up Essentials (11199)
Digital Media Fundamentals (11080)
Introduction to Economics (11175)
Streaming and Social (12026)

Semester 2

Business Decision Making (11009)
Creative and Critical Thinking for Problem Solving (11201)
Deep Dives (12028)
Producing Credible Communication (11081)

Year 3

Semester 1

11832 Professional Practice (Internships B) OR 11833 Professional Practice (Industry and Creative Projects)

Business Research Methods (11172)
Reporting Diversity (12027)
Social Enterprise (11379)

Semester 2

Innovation Management (11202)

11829 Professional Practice (Internships A) OR 11830 Professional Practice (Specialist Skills)

Radio and TV (12029)

CM0014 Restricted Choice unit

Year 4

Semester 1

Editorial Leadership (12031)
Entrepreneurship in Government and Large Organisations (11200)

Open Elective Unit

Indigenous and Cultural Entrepreneurship (11190)

Semester 2

Commercialising Your Business Idea (11203)
Professional Evidence (Business) (11173)
Professional Evidence (Communication and Media) (11083)
Public Opinion (12030)

Year 1

Semester 2

Engaging Audiences (11082)
Introduction to Management (11174)
On Assignment (12025)

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

Year 2

Semester 1

First Draft (12024)
Introduction to Economics (11175)
The Art and Power of Communication (11079)
The Entrepreneurial Mind - Foundations of Entrepreneurship (11198)

Semester 2

Business Decision Making (11009)
Deep Dives (12028)
Marketing Fundamentals (11176)
Producing Credible Communication (11081)

Year 3

Semester 1

Business Start Up Essentials (11199)
Digital Media Fundamentals (11080)
Social Enterprise (11379)
Streaming and Social (12026)

Semester 2

Radio and TV (12029)

Open Elective Unit

Creative and Critical Thinking for Problem Solving (11201)

11829 Professional Practice (Internships A) OR 11830 Professional Practice (Specialist Skills)

Year 4

Semester 1

Business Research Methods (11172)
Entrepreneurship in Government and Large Organisations (11200)
Reporting Diversity (12027)

11832 Professional Practice (Internships B) OR 11833 Professional Practice (Industry and Creative Projects)

Semester 2

Innovation Management (11202)
Public Opinion (12030)

CM0014 Restricted Choice unit

Commercialising Your Business Idea (11203)

Year 5

Semester 1

Editorial Leadership (12031)
Indigenous and Cultural Entrepreneurship (11190)
Professional Evidence (Business) (11173)
Professional Evidence (Communication and Media) (11083)

Year 1

Semester 1

Foundations of Marketing Communication (11096)
The Art and Power of Communication (11079)
The Entrepreneurial Mind - Foundations of Entrepreneurship (11198)

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

Semester 2

Engaging Audiences (11082)
Introduction to Management (11174)
Managing Brands (11097)
Marketing Fundamentals (11176)

Year 2

Semester 1

Business Start Up Essentials (11199)
Digital Media Fundamentals (11080)
Introduction to Economics (11175)
Marketing Communication Strategy (11099)

Semester 2

Business Decision Making (11009)
Creative and Critical Thinking for Problem Solving (11201)
Producing Credible Communication (11081)
Stakeholder Engagement (11101)

Year 3

Semester 1

Business Research Methods (11172)
Social Enterprise (11379)
Visual Representation Techniques (11041)

11832 Professional Practice (Internships B) OR 11833 Professional Practice (Industry and Creative Projects)

Semester 2

CM0014 Restricted Choice unit

Innovation Management (11202)
Media Analysis and Planning (11098)

11829 Professional Practice (Internships A) OR 11830 Professional Practice (Specialist Skills)

Year 4

Semester 1

The Craft of Creative Communication (11100)

Open Elective Unit

Entrepreneurship in Government and Large Organisations (11200)
Indigenous and Cultural Entrepreneurship (11190)

Semester 2

Commercialising Your Business Idea (11203)
Global Brand Communication (11102)
Professional Evidence (Business) (11173)
Professional Evidence (Communication and Media) (11083)

Year 1

Semester 1

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

Game On: Sports Journalism Foundations (11092)
The Art and Power of Communication (11079)
The Entrepreneurial Mind - Foundations of Entrepreneurship (11198)

Semester 2

Engaging Audiences (11082)
Introduction to Management (11174)
Marketing Fundamentals (11176)
Sideline Eye: Sports Reporting (11093)

Year 2

Semester 1

Business Start Up Essentials (11199)
Digital Media Fundamentals (11080)
Introduction to Economics (11175)
Live and Exclusive: Sports Broadcasting (11094)

Semester 2

Business Decision Making (11009)
Creative and Critical Thinking for Problem Solving (11201)
In-Depth: Feature and Specialist Writing (11087)
Producing Credible Communication (11081)

Year 3

Semester 1

Data Journalism (11088)
Professional Practice Internship (11575)
Social Enterprise (11379)

Semester 2

Innovation Management (11202)

CM0014 Restricted Choice unit

Business Research Methods (11172)
Video Live (11089)

Year 4

Semester 1

Entrepreneurship in Government and Large Organisations (11200)
Indigenous and Cultural Entrepreneurship (11190)
Newsfeed (11090)

Open Elective Unit

Semester 2

Commercialising Your Business Idea (11203)
Professional Evidence (Business) (11173)
Professional Evidence (Communication and Media) (11083)
The Sports Journalist: Ethical, Lawful and Professional (11095)

Year 1

Semester 2

Introduction to Management (11174)

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

Engaging Audiences (11082)
Sideline Eye: Sports Reporting (11093)

Year 2

Semester 1

Game On: Sports Journalism Foundations (11092)
Introduction to Economics (11175)
The Art and Power of Communication (11079)
The Entrepreneurial Mind - Foundations of Entrepreneurship (11198)

Semester 2

Business Decision Making (11009)
In-Depth: Feature and Specialist Writing (11087)
Marketing Fundamentals (11176)
Producing Credible Communication (11081)

Year 3

Semester 1

Business Start Up Essentials (11199)
Digital Media Fundamentals (11080)
Live and Exclusive: Sports Broadcasting (11094)
Social Enterprise (11379)

Semester 2

Creative and Critical Thinking for Problem Solving (11201)
Professional Practice Internship (11575)
Video Live (11089)

Year 4

Semester 1

Open Elective Unit

Business Research Methods (11172)
Data Journalism (11088)
Entrepreneurship in Government and Large Organisations (11200)

Semester 2

CM0014 Restricted Choice unit

Commercialising Your Business Idea (11203)
Innovation Management (11202)
The Sports Journalist: Ethical, Lawful and Professional (11095)

Year 5

Semester 1

Indigenous and Cultural Entrepreneurship (11190)
Newsfeed (11090)
Professional Evidence (Business) (11173)
Professional Evidence (Communication and Media) (11083)

Year 1

Semester 1

Corporate and Public Communication Foundations (11103)
Managing Human Capital (11191)
The Art and Power of Communication (11079)

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

Semester 2

Business Decision Making (11009)
Engaging Audiences (11082)
Introduction to Management (11174)
Managing Brands (11097)

Year 2

Semester 1

Business Research Methods (11172)
Digital Media Fundamentals (11080)
Introduction to Economics (11175)
Strategic Communication Research and Planning (11105)

Semester 2

Digital Engagement and Analytics (11104)
Producing Credible Communication (11081)
Sourcing and Building Capability (11193)
Sustaining the Employment Relationship (11192)

Year 3

Semester 1

Organisational Behaviour (11189)

11832 Professional Practice (Internships B) OR 11833 Professional Practice (Industry and Creative Projects)

Shaping Behaviour and Strengthening Performance (11194)
Visual Representation Techniques (11041)

Semester 2

11829 Professional Practice (Internships A) OR 11830 Professional Practice (Specialist Skills)

Advocacy and Influence: Shaping Public Opinion (11091)
Workplace Law in Context (11195)

CM0014 Restricted Choice unit

Year 4

Semester 1

Open Elective Unit

CM0014 Restricted Choice unit

Integrating and Aligning Human Capital (11196)
Strategic Project Management (11107)

Semester 2

Industry Project (11197)
Organisational Communication (11106)
Professional Evidence (Business) (11173)
Professional Evidence (Communication and Media) (11083)

Year 1

Semester 2

Engaging Audiences (11082)
Introduction to Management (11174)
Managing Brands (11097)

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

Year 2

Semester 1

Corporate and Public Communication Foundations (11103)
Introduction to Economics (11175)
Managing Human Capital (11191)
The Art and Power of Communication (11079)

Semester 2

Business Decision Making (11009)
Digital Engagement and Analytics (11104)
Producing Credible Communication (11081)
Sustaining the Employment Relationship (11192)

Year 3

Semester 1

Business Research Methods (11172)
Digital Media Fundamentals (11080)
Organisational Behaviour (11189)
Strategic Communication Research and Planning (11105)

Semester 2

Advocacy and Influence: Shaping Public Opinion (11091)
Sourcing and Building Capability (11193)

11829 Professional Practice (Internships A) OR 11830 Professional Practice (Specialist Skills)

Open Elective Unit

Year 4

Semester 1

Integrating and Aligning Human Capital (11196)
Shaping Behaviour and Strengthening Performance (11194)
Visual Representation Techniques (11041)

11832 Professional Practice (Internships B) OR 11833 Professional Practice (Industry and Creative Projects)

Semester 2

Industry Project (11197)
Organisational Communication (11106)
Workplace Law in Context (11195)

CM0014 Restricted Choice unit

Year 5

Semester 1

CM0014 Restricted Choice unit

Professional Evidence (Business) (11173)
Professional Evidence (Communication and Media) (11083)
Strategic Project Management (11107)

Year 1

Semester 1

First Draft (12024)
The Art and Power of Communication (11079)

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

Managing Human Capital (11191)

Semester 2

Business Decision Making (11009)
Engaging Audiences (11082)
Introduction to Management (11174)
On Assignment (12025)

Year 2

Semester 1

Business Research Methods (11172)
Digital Media Fundamentals (11080)
Introduction to Economics (11175)
Streaming and Social (12026)

Semester 2

Deep Dives (12028)
Producing Credible Communication (11081)
Sourcing and Building Capability (11193)
Sustaining the Employment Relationship (11192)

Year 3

Semester 1

11832 Professional Practice (Internships B) OR 11833 Professional Practice (Industry and Creative Projects)

Organisational Behaviour (11189)
Reporting Diversity (12027)
Shaping Behaviour and Strengthening Performance (11194)

Semester 2

Radio and TV (12029)

CM0014 Restricted Choice unit

11829 Professional Practice (Internships A) OR 11830 Professional Practice (Specialist Skills)

Workplace Law in Context (11195)

Year 4

Semester 1

Editorial Leadership (12031)
Integrating and Aligning Human Capital (11196)

CM0014 Restricted Choice unit

Open Elective Unit

Semester 2

Industry Project (11197)
Professional Evidence (Business) (11173)
Professional Evidence (Communication and Media) (11083)
Public Opinion (12030)

Year 1

Semester 2

Engaging Audiences (11082)
On Assignment (12025)

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

Introduction to Management (11174)

Year 2

Semester 1

First Draft (12024)
Introduction to Economics (11175)
Managing Human Capital (11191)
The Art and Power of Communication (11079)

Semester 2

Business Decision Making (11009)
Deep Dives (12028)
Producing Credible Communication (11081)
Sustaining the Employment Relationship (11192)

Year 3

Semester 1

Business Research Methods (11172)
Digital Media Fundamentals (11080)
Organisational Behaviour (11189)
Streaming and Social (12026)

Semester 2

Sourcing and Building Capability (11193)

Open Elective Unit

Radio and TV (12029)

11829 Professional Practice (Internships A) OR 11830 Professional Practice (Specialist Skills)

Year 4

Semester 1

Integrating and Aligning Human Capital (11196)

11832 Professional Practice (Internships B) OR 11833 Professional Practice (Industry and Creative Projects)

Reporting Diversity (12027)
Shaping Behaviour and Strengthening Performance (11194)

Semester 2

Workplace Law in Context (11195)

CM0014 Restricted Choice unit

Industry Project (11197)
Public Opinion (12030)

Year 5

Semester 1

Editorial Leadership (12031)
Professional Evidence (Business) (11173)
Professional Evidence (Communication and Media) (11083)

CM0014 Restricted Choice unit

Year 1

Semester 1

Managing Human Capital (11191)

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

Foundations of Marketing Communication (11096)
The Art and Power of Communication (11079)

Semester 2

Business Decision Making (11009)
Engaging Audiences (11082)
Introduction to Management (11174)
Managing Brands (11097)

Year 2

Semester 1

Business Research Methods (11172)
Digital Media Fundamentals (11080)
Introduction to Economics (11175)
Marketing Communication Strategy (11099)

Semester 2

Producing Credible Communication (11081)
Sourcing and Building Capability (11193)
Stakeholder Engagement (11101)
Sustaining the Employment Relationship (11192)

Year 3

Semester 1

Organisational Behaviour (11189)
Shaping Behaviour and Strengthening Performance (11194)

11832 Professional Practice (Internships B) OR 11833 Professional Practice (Industry and Creative Projects)

Visual Representation Techniques (11041)

Semester 2

Media Analysis and Planning (11098)
Workplace Law in Context (11195)

11829 Professional Practice (Internships A) OR 11830 Professional Practice (Specialist Skills)

CM0014 Restricted Choice unit

Year 4

Semester 1

CM0014 Restricted Choice unit

Open Elective Unit

Integrating and Aligning Human Capital (11196)
The Craft of Creative Communication (11100)

Semester 2

Global Brand Communication (11102)
Industry Project (11197)
Professional Evidence (Business) (11173)
Professional Evidence (Communication and Media) (11083)

Year 1

Semester 2

Engaging Audiences (11082)
Introduction to Management (11174)
Managing Brands (11097)

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

Year 2

Semester 1

Foundations of Marketing Communication (11096)
Introduction to Economics (11175)
Managing Human Capital (11191)
The Art and Power of Communication (11079)

Semester 2

Business Decision Making (11009)
Producing Credible Communication (11081)
Stakeholder Engagement (11101)
Sustaining the Employment Relationship (11192)

Year 3

Semester 1

Business Research Methods (11172)
Digital Media Fundamentals (11080)
Marketing Communication Strategy (11099)
Organisational Behaviour (11189)

Semester 2

Open Elective Unit

Sourcing and Building Capability (11193)

11829 Professional Practice (Internships A) OR 11830 Professional Practice (Specialist Skills)

Media Analysis and Planning (11098)

Year 4

Semester 1

Integrating and Aligning Human Capital (11196)
Shaping Behaviour and Strengthening Performance (11194)

11832 Professional Practice (Internships B) OR 11833 Professional Practice (Industry and Creative Projects)

Visual Representation Techniques (11041)

Semester 2

Global Brand Communication (11102)
Industry Project (11197)
Workplace Law in Context (11195)

CM0014 Restricted Choice unit

Year 5

Semester 1

Professional Evidence (Communication and Media) (11083)

CM0014 Restricted Choice unit

Professional Evidence (Business) (11173)
The Craft of Creative Communication (11100)

Year 1

Semester 1

Game On: Sports Journalism Foundations (11092)
Managing Human Capital (11191)
The Art and Power of Communication (11079)

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

Semester 2

Business Decision Making (11009)
Engaging Audiences (11082)
Introduction to Management (11174)
Sideline Eye: Sports Reporting (11093)

Year 2

Semester 1

Business Research Methods (11172)
Digital Media Fundamentals (11080)
Introduction to Economics (11175)
Live and Exclusive: Sports Broadcasting (11094)

Semester 2

In-Depth: Feature and Specialist Writing (11087)
Producing Credible Communication (11081)
Sourcing and Building Capability (11193)
Sustaining the Employment Relationship (11192)

Year 3

Semester 1

CM0014 Restricted Choice unit

Data Journalism (11088)
Organisational Behaviour (11189)
Shaping Behaviour and Strengthening Performance (11194)

Semester 2

Workplace Law in Context (11195)

Open Elective Unit

Video Live (11089)

CM0014 Restricted Choice unit

Year 4

Semester 1

Integrating and Aligning Human Capital (11196)
Newsfeed (11090)
Professional Practice Internship (11575)

Semester 2

Industry Project (11197)
Professional Evidence (Business) (11173)
Professional Evidence (Communication and Media) (11083)
The Sports Journalist: Ethical, Lawful and Professional (11095)

Year 1

Semester 2

Engaging Audiences (11082)
Introduction to Management (11174)
Sideline Eye: Sports Reporting (11093)

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

Year 2

Semester 1

Game On: Sports Journalism Foundations (11092)
Introduction to Economics (11175)
Managing Human Capital (11191)
The Art and Power of Communication (11079)

Semester 2

Business Decision Making (11009)
In-Depth: Feature and Specialist Writing (11087)
Producing Credible Communication (11081)
Sustaining the Employment Relationship (11192)

Year 3

Semester 1

Business Research Methods (11172)
Digital Media Fundamentals (11080)
Live and Exclusive: Sports Broadcasting (11094)
Organisational Behaviour (11189)

Semester 2

Professional Practice Internship (11575)
Sourcing and Building Capability (11193)
Video Live (11089)

Year 4

Semester 1

Data Journalism (11088)
Integrating and Aligning Human Capital (11196)
Shaping Behaviour and Strengthening Performance (11194)

Open Elective Unit

Semester 2

CM0014 Restricted Choice unit

Industry Project (11197)
The Sports Journalist: Ethical, Lawful and Professional (11095)
Workplace Law in Context (11195)

Year 5

Semester 1

Newsfeed (11090)
Professional Evidence (Business) (11173)
Professional Evidence (Communication and Media) (11083)

CM0014 Restricted Choice unit

Year 1

Semester 1

Corporate and Public Communication Foundations (11103)
Introduction to Economics (11175)
The Art and Power of Communication (11079)

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

Semester 2

Engaging Audiences (11082)
Introduction to International Business (11204)
Introduction to Management (11174)
Managing Brands (11097)

Year 2

Semester 1

Business Decision Making (11009)
Digital Media Fundamentals (11080)
Marketing Fundamentals (11176)
Strategic Communication Research and Planning (11105)

Semester 2

Business Research Methods (11172)
Digital Engagement and Analytics (11104)
Global E-Business (11205)
Producing Credible Communication (11081)

Year 3

Semester 1

11832 Professional Practice (Internships B) OR 11833 Professional Practice (Industry and Creative Projects)

Cost Benefit Analysis (11208)
International Marketing (11182)
Visual Representation Techniques (11041)

Semester 2

Asia Pacific Business (11206)

CM0014 Restricted Choice unit

11829 Professional Practice (Internships A) OR 11830 Professional Practice (Specialist Skills)

Advocacy and Influence: Shaping Public Opinion (11091)

Year 4

Semester 1

Strategic Project Management (11107)

CM0014 Restricted Choice unit

Economic Development (11209)
International Economics (11207)

Semester 2

Open Elective Unit

Organisational Communication (11106)
Professional Evidence (Business) (11173)
Professional Evidence (Communication and Media) (11083)

Year 1

Semester 2

Introduction to Economics (11175)
Managing Brands (11097)

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

Engaging Audiences (11082)

Year 2

Semester 1

Corporate and Public Communication Foundations (11103)
Introduction to Management (11174)
Marketing Fundamentals (11176)
The Art and Power of Communication (11079)

Semester 2

Business Decision Making (11009)
Digital Engagement and Analytics (11104)
Introduction to International Business (11204)
Producing Credible Communication (11081)

Year 3

Semester 1

Business Research Methods (11172)
Digital Media Fundamentals (11080)
Strategic Communication Research and Planning (11105)

Open Elective Unit

Semester 2

Advocacy and Influence: Shaping Public Opinion (11091)
Asia Pacific Business (11206)
Global E-Business (11205)

11829 Professional Practice (Internships A) OR 11830 Professional Practice (Specialist Skills)

Year 4

Semester 1

11832 Professional Practice (Internships B) OR 11833 Professional Practice (Industry and Creative Projects)

Visual Representation Techniques (11041)

CM0014 Restricted Choice unit

Cost Benefit Analysis (11208)

Semester 2

Economic Development (11209)

CM0014 Restricted Choice unit

International Marketing (11182)
Organisational Communication (11106)

Year 5

Semester 1

International Economics (11207)
Professional Evidence (Business) (11173)
Professional Evidence (Communication and Media) (11083)
Strategic Project Management (11107)

Year 1

Semester 1

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

First Draft (12024)
Introduction to Economics (11175)
The Art and Power of Communication (11079)

Semester 2

Engaging Audiences (11082)
Introduction to International Business (11204)
Introduction to Management (11174)
On Assignment (12025)

Year 2

Semester 1

Business Decision Making (11009)
Digital Media Fundamentals (11080)
Marketing Fundamentals (11176)
Streaming and Social (12026)

Semester 2

Business Research Methods (11172)
Deep Dives (12028)
Global E-Business (11205)
Producing Credible Communication (11081)

Year 3

Semester 1

Cost Benefit Analysis (11208)
Reporting Diversity (12027)

11832 Professional Practice (Internships B) OR 11833 Professional Practice (Industry and Creative Projects)

International Marketing (11182)

Semester 2

CM0014 Restricted Choice unit

Asia Pacific Business (11206)
Radio and TV (12029)

11829 Professional Practice (Internships A) OR 11830 Professional Practice (Specialist Skills)

Year 4

Semester 1

Economic Development (11209)
International Economics (11207)

CM0014 Restricted Choice unit

Editorial Leadership (12031)

Semester 2

Professional Evidence (Communication and Media) (11083)
Public Opinion (12030)

Open Elective Unit

Professional Evidence (Business) (11173)

Year 1

Semester 2

Engaging Audiences (11082)
Introduction to Economics (11175)
On Assignment (12025)

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

Year 2

Semester 1

First Draft (12024)
Introduction to Management (11174)
Marketing Fundamentals (11176)
The Art and Power of Communication (11079)

Semester 2

Business Decision Making (11009)
Deep Dives (12028)
Introduction to International Business (11204)
Producing Credible Communication (11081)

Year 3

Semester 1

Business Research Methods (11172)

Open Elective Unit

Digital Media Fundamentals (11080)
Streaming and Social (12026)

Semester 2

Asia Pacific Business (11206)
Global E-Business (11205)
Radio and TV (12029)

11829 Professional Practice (Internships A) OR 11830 Professional Practice (Specialist Skills)

Year 4

Semester 1

Cost Benefit Analysis (11208)

11832 Professional Practice (Internships B) OR 11833 Professional Practice (Industry and Creative Projects)

Reporting Diversity (12027)

CM0014 Restricted Choice unit

Semester 2

Economic Development (11209)
International Marketing (11182)
Public Opinion (12030)

CM0014 Restricted Choice unit

Year 5

Semester 1

Editorial Leadership (12031)
International Economics (11207)
Professional Evidence (Business) (11173)
Professional Evidence (Communication and Media) (11083)

Year 1

Semester 1

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

Foundations of Marketing Communication (11096)
Introduction to Economics (11175)
The Art and Power of Communication (11079)

Semester 2

Engaging Audiences (11082)
Introduction to International Business (11204)
Introduction to Management (11174)
Managing Brands (11097)

Year 2

Semester 1

Business Decision Making (11009)
Digital Media Fundamentals (11080)
Marketing Communication Strategy (11099)
Marketing Fundamentals (11176)

Semester 2

Business Research Methods (11172)
Global E-Business (11205)
Producing Credible Communication (11081)
Stakeholder Engagement (11101)

Year 3

Semester 1

International Marketing (11182)

11832 Professional Practice (Internships B) OR 11833 Professional Practice (Industry and Creative Projects)

Cost Benefit Analysis (11208)
Visual Representation Techniques (11041)

Semester 2

Media Analysis and Planning (11098)

11829 Professional Practice (Internships A) OR 11830 Professional Practice (Specialist Skills)

Asia Pacific Business (11206)

CM0014 Restricted Choice unit

Year 4

Semester 1

International Economics (11207)

CM0014 Restricted Choice unit

Economic Development (11209)
The Craft of Creative Communication (11100)

Semester 2

Global Brand Communication (11102)

Open Elective Unit

Professional Evidence (Business) (11173)
Professional Evidence (Communication and Media) (11083)

Year 1

Semester 2

Engaging Audiences (11082)
Introduction to Economics (11175)

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

Managing Brands (11097)

Year 2

Semester 1

Foundations of Marketing Communication (11096)
Introduction to Management (11174)
Marketing Fundamentals (11176)
The Art and Power of Communication (11079)

Semester 2

Business Decision Making (11009)
Introduction to International Business (11204)
Producing Credible Communication (11081)
Stakeholder Engagement (11101)

Year 3

Semester 1

Business Research Methods (11172)
Digital Media Fundamentals (11080)
Marketing Communication Strategy (11099)

Open Elective Unit

Semester 2

11829 Professional Practice (Internships A) OR 11830 Professional Practice (Specialist Skills)

Asia Pacific Business (11206)
Global E-Business (11205)
Media Analysis and Planning (11098)

Year 4

Semester 1

CM0014 Restricted Choice unit

Cost Benefit Analysis (11208)

11832 Professional Practice (Internships B) OR 11833 Professional Practice (Industry and Creative Projects)

Visual Representation Techniques (11041)

Semester 2

Economic Development (11209)

CM0014 Restricted Choice unit

Global Brand Communication (11102)
International Marketing (11182)

Year 5

Semester 1

International Economics (11207)
Professional Evidence (Business) (11173)
Professional Evidence (Communication and Media) (11083)
The Craft of Creative Communication (11100)

Year 1

Semester 1

The Art and Power of Communication (11079)

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

Game On: Sports Journalism Foundations (11092)
Introduction to Economics (11175)

Semester 2

Engaging Audiences (11082)
Introduction to International Business (11204)
Introduction to Management (11174)
Sideline Eye: Sports Reporting (11093)

Year 2

Semester 1

Business Decision Making (11009)
Digital Media Fundamentals (11080)
Live and Exclusive: Sports Broadcasting (11094)
Marketing Fundamentals (11176)

Semester 2

Business Research Methods (11172)
Global E-Business (11205)
In-Depth: Feature and Specialist Writing (11087)
Producing Credible Communication (11081)

Year 3

Semester 1

Cost Benefit Analysis (11208)
Data Journalism (11088)

Open Elective Unit

International Marketing (11182)

Semester 2

Asia Pacific Business (11206)
Professional Practice Internship (11575)
Video Live (11089)

Year 4

Semester 1

International Economics (11207)

CM0014 Restricted Choice unit

Economic Development (11209)
Newsfeed (11090)

Semester 2

Professional Evidence (Business) (11173)
Professional Evidence (Communication and Media) (11083)
The Sports Journalist: Ethical, Lawful and Professional (11095)

CM0014 Restricted Choice unit

Year 1

Semester 2

Engaging Audiences (11082)
Introduction to Economics (11175)

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

Sideline Eye: Sports Reporting (11093)

Year 2

Semester 1

Game On: Sports Journalism Foundations (11092)
Introduction to Management (11174)
Marketing Fundamentals (11176)
The Art and Power of Communication (11079)

Semester 2

Business Decision Making (11009)
In-Depth: Feature and Specialist Writing (11087)
Introduction to International Business (11204)
Producing Credible Communication (11081)

Year 3

Semester 1

Live and Exclusive: Sports Broadcasting (11094)

CM0014 Restricted Choice unit

Business Research Methods (11172)
Digital Media Fundamentals (11080)

Semester 2

Asia Pacific Business (11206)
Global E-Business (11205)
Video Live (11089)

Open Elective Unit

Year 4

Semester 1

Cost Benefit Analysis (11208)
Data Journalism (11088)
Professional Practice Internship (11575)

Semester 2

Economic Development (11209)
International Marketing (11182)
The Sports Journalist: Ethical, Lawful and Professional (11095)

CM0014 Restricted Choice unit

Year 5

Semester 1

International Economics (11207)
Newsfeed (11090)
Professional Evidence (Business) (11173)
Professional Evidence (Communication and Media) (11083)

Year 1

Semester 1

Corporate and Public Communication Foundations (11103)
Introduction to Management (11174)

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

The Art and Power of Communication (11079)

Semester 2

Business Decision Making (11009)
Engaging Audiences (11082)
Introduction to Economics (11175)
Managing Brands (11097)

Year 2

Semester 1

Digital Media Fundamentals (11080)
Managing Human Capital (11191)
Organisational Behaviour (11189)
Visual Representation Techniques (11041)

Semester 2

Creative and Critical Thinking for Problem Solving (11201)
Digital Engagement and Analytics (11104)
Producing Credible Communication (11081)
Service Management (11184)

Year 3

Semester 1

CM0014 Restricted Choice unit

Business Research Methods (11172)
Climate Change and Sustainable Business Futures (11318)
Strategic Communication Research and Planning (11105)

Semester 2

Advocacy and Influence: Shaping Public Opinion (11091)
Workplace Law in Context (11195)

CM0014 Restricted Choice unit

11829 Professional Practice (Internships A) OR 11830 Professional Practice (Specialist Skills)

Year 4

Semester 1

Negotiation (11319)
Strategic Project Management (11107)

Open Elective Unit

11832 Professional Practice (Internships B) OR 11833 Professional Practice (Industry and Creative Projects)

Semester 2

Industry Project (11197)
Organisational Communication (11106)
Professional Evidence (Business) (11173)
Professional Evidence (Communication and Media) (11083)

Year 1

Semester 2

Engaging Audiences (11082)
Introduction to Economics (11175)
Introduction to Management (11174)
Managing Brands (11097)

Year 2

Semester 1

Corporate and Public Communication Foundations (11103)
Managing Human Capital (11191)

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

The Art and Power of Communication (11079)

Semester 2

Business Decision Making (11009)
Digital Engagement and Analytics (11104)
Producing Credible Communication (11081)
Service Management (11184)

Year 3

Semester 1

Business Research Methods (11172)
Digital Media Fundamentals (11080)
Organisational Behaviour (11189)
Visual Representation Techniques (11041)

Semester 2

Creative and Critical Thinking for Problem Solving (11201)
Workplace Law in Context (11195)

11829 Professional Practice (Internships A) OR 11830 Professional Practice (Specialist Skills)

Advocacy and Influence: Shaping Public Opinion (11091)

Year 4

Semester 1

Climate Change and Sustainable Business Futures (11318)

CM0014 Restricted Choice unit

Strategic Communication Research and Planning (11105)

11832 Professional Practice (Internships B) OR 11833 Professional Practice (Industry and Creative Projects)

Semester 2

Industry Project (11197)
Organisational Communication (11106)
Professional Evidence (Communication and Media) (11083)

CM0014 Restricted Choice unit

Year 5

Semester 1

Negotiation (11319)

Open Elective Unit

Professional Evidence (Business) (11173)
Strategic Project Management (11107)

Year 1

Semester 1

First Draft (12024)
Introduction to Management (11174)
The Art and Power of Communication (11079)

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

Semester 2

Business Decision Making (11009)
Engaging Audiences (11082)
Introduction to Economics (11175)
On Assignment (12025)

Year 2

Semester 1

Digital Media Fundamentals (11080)
Managing Human Capital (11191)
Organisational Behaviour (11189)
Streaming and Social (12026)

Semester 2

Creative and Critical Thinking for Problem Solving (11201)
Deep Dives (12028)
Producing Credible Communication (11081)
Service Management (11184)

Year 3

Semester 1

Business Research Methods (11172)
Climate Change and Sustainable Business Futures (11318)
Reporting Diversity (12027)

CM0014 Restricted Choice unit

Semester 2

CM0014 Restricted Choice unit

Radio and TV (12029)

11829 Professional Practice (Internships A) OR 11830 Professional Practice (Specialist Skills)

Workplace Law in Context (11195)

Year 4

Semester 1

Negotiation (11319)

11832 Professional Practice (Internships B) OR 11833 Professional Practice (Industry and Creative Projects)

Open Elective Unit

Editorial Leadership (12031)

Semester 2

Industry Project (11197)
Professional Evidence (Business) (11173)
Professional Evidence (Communication and Media) (11083)
Public Opinion (12030)

Year 1

Semester 2

Engaging Audiences (11082)
Introduction to Economics (11175)
Introduction to Management (11174)
Producing Credible Communication (11081)

Year 2

Semester 1

First Draft (12024)
Managing Human Capital (11191)
The Art and Power of Communication (11079)

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

Semester 2

Business Decision Making (11009)
Creative and Critical Thinking for Problem Solving (11201)
On Assignment (12025)
Service Management (11184)

Year 3

Semester 1

Business Research Methods (11172)
Digital Media Fundamentals (11080)
Organisational Behaviour (11189)
Streaming and Social (12026)

Semester 2

11829 Professional Practice (Internships A) OR 11830 Professional Practice (Specialist Skills)

Deep Dives (12028)
Radio and TV (12029)
Workplace Law in Context (11195)

Year 4

Semester 1

Climate Change and Sustainable Business Futures (11318)
Editorial Leadership (12031)
Reporting Diversity (12027)

11832 Professional Practice (Internships B) OR 11833 Professional Practice (Industry and Creative Projects)

Semester 2

Industry Project (11197)
Professional Evidence (Communication and Media) (11083)

CM0014 Restricted Choice unit

Public Opinion (12030)

Year 5

Semester 1

CM0014 Restricted Choice unit

Negotiation (11319)
Professional Evidence (Business) (11173)

Open Elective Unit

Year 1

Semester 1

Introduction to Management (11174)

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

Foundations of Marketing Communication (11096)
The Art and Power of Communication (11079)

Semester 2

Business Decision Making (11009)
Engaging Audiences (11082)
Introduction to Economics (11175)
Managing Brands (11097)

Year 2

Semester 1

Digital Media Fundamentals (11080)
Managing Human Capital (11191)
Marketing Communication Strategy (11099)
Organisational Behaviour (11189)

Semester 2

Creative and Critical Thinking for Problem Solving (11201)
Producing Credible Communication (11081)
Professional Orientation (Business) (11011)
Service Management (11184)

Year 3

Semester 1

Business Research Methods (11172)
Visual Representation Techniques (11041)

CM0014 Restricted Choice unit

Climate Change and Sustainable Business Futures (11318)

Semester 2

CM0014 Restricted Choice unit

Media Analysis and Planning (11098)

11829 Professional Practice (Internships A) OR 11830 Professional Practice (Specialist Skills)

Workplace Law in Context (11195)

Year 4

Semester 1

Negotiation (11319)
The Craft of Creative Communication (11100)

11832 Professional Practice (Internships B) OR 11833 Professional Practice (Industry and Creative Projects)

Open Elective Unit

Semester 2

Global Brand Communication (11102)
Industry Project (11197)
Professional Evidence (Business) (11173)
Professional Evidence (Communication and Media) (11083)

Year 1

Semester 2

Engaging Audiences (11082)
Introduction to Economics (11175)
Introduction to Management (11174)
Managing Brands (11097)

Year 2

Semester 1

Foundations of Marketing Communication (11096)
Managing Human Capital (11191)
The Art and Power of Communication (11079)

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

Semester 2

Business Decision Making (11009)
Producing Credible Communication (11081)
Service Management (11184)
Stakeholder Engagement (11101)

Year 3

Semester 1

Business Research Methods (11172)
Digital Media Fundamentals (11080)
Marketing Communication Strategy (11099)
Organisational Behaviour (11189)

Semester 2

Media Analysis and Planning (11098)

11829 Professional Practice (Internships A) OR 11830 Professional Practice (Specialist Skills)

Creative and Critical Thinking for Problem Solving (11201)
Workplace Law in Context (11195)

Year 4

Semester 1

Climate Change and Sustainable Business Futures (11318)
Visual Representation Techniques (11041)

CM0014 Restricted Choice unit

11832 Professional Practice (Internships B) OR 11833 Professional Practice (Industry and Creative Projects)

Semester 2

Global Brand Communication (11102)
Industry Project (11197)
Professional Evidence (Communication and Media) (11083)

CM0014 Restricted Choice unit

Year 5

Semester 1

Open Elective Unit

Negotiation (11319)
Professional Evidence (Business) (11173)
The Craft of Creative Communication (11100)

Year 1

Semester 1

Introduction to Management (11174)

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

Game On: Sports Journalism Foundations (11092)
The Art and Power of Communication (11079)

Semester 2

Business Decision Making (11009)
Engaging Audiences (11082)
Introduction to Economics (11175)
Sideline Eye: Sports Reporting (11093)

Year 2

Semester 1

Digital Media Fundamentals (11080)
Live and Exclusive: Sports Broadcasting (11094)
Managing Human Capital (11191)
Organisational Behaviour (11189)

Semester 2

Creative and Critical Thinking for Problem Solving (11201)
In-Depth: Feature and Specialist Writing (11087)
Producing Credible Communication (11081)
Service Management (11184)

Year 3

Semester 1

Business Research Methods (11172)
Climate Change and Sustainable Business Futures (11318)
Data Journalism (11088)

CM0014 Restricted Choice unit

Semester 2

Video Live (11089)
Workplace Law in Context (11195)

CM0014 Restricted Choice unit

Open Elective Unit

Year 4

Semester 1

Negotiation (11319)
Newsfeed (11090)
Professional Practice Internship (11575)

Semester 2

Industry Project (11197)
Professional Evidence (Business) (11173)
Professional Evidence (Communication and Media) (11083)
The Sports Journalist: Ethical, Lawful and Professional (11095)

Year 1

Semester 2

Engaging Audiences (11082)
Introduction to Economics (11175)
Introduction to Management (11174)
Producing Credible Communication (11081)

Year 2

Semester 1

Game On: Sports Journalism Foundations (11092)
The Art and Power of Communication (11079)

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

Managing Human Capital (11191)

Semester 2

Business Decision Making (11009)

Open Elective Unit

Service Management (11184)
Sideline Eye: Sports Reporting (11093)

Year 3

Semester 1

Business Research Methods (11172)
Digital Media Fundamentals (11080)
Live and Exclusive: Sports Broadcasting (11094)
Organisational Behaviour (11189)

Semester 2

Creative and Critical Thinking for Problem Solving (11201)
In-Depth: Feature and Specialist Writing (11087)
Video Live (11089)
Workplace Law in Context (11195)

Year 4

Semester 1

Climate Change and Sustainable Business Futures (11318)
Newsfeed (11090)

CM0014 Restricted Choice unit

Data Journalism (11088)

Semester 2

CM0014 Restricted Choice unit

Industry Project (11197)
Professional Evidence (Communication and Media) (11083)
The Sports Journalist: Ethical, Lawful and Professional (11095)

Year 5

Semester 1

Negotiation (11319)
Professional Evidence (Business) (11173)
Professional Practice Internship (11575)

Year 1

Semester 1

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

Corporate and Public Communication Foundations (11103)
Marketing Fundamentals (11176)
The Art and Power of Communication (11079)

Semester 2

Business Decision Making (11009)
Engaging Audiences (11082)
Introduction to Economics (11175)
Managing Brands (11097)

Year 2

Semester 1

Business Research Methods (11172)
Digital Media Fundamentals (11080)
Introduction to Management (11174)
Visual Representation Techniques (11041)

Semester 2

Negotiation and Sales Management (11177)
Producing Credible Communication (11081)

CM0014 Restricted Choice unit

Digital Engagement and Analytics (11104)

Year 3

Semester 1

Consumer and Buyer Behaviour (11178)

CM0014 Restricted Choice unit

Marketing Research Methods (11180)
Strategic Communication Research and Planning (11105)

Semester 2

Advocacy and Influence: Shaping Public Opinion (11091)
Digital Marketing (11179)
Relationship Marketing (11181)

11829 Professional Practice (Internships A) OR 11830 Professional Practice (Specialist Skills)

Year 4

Semester 1

International Marketing (11182)

Open Elective Unit

Strategic Project Management (11107)

11832 Professional Practice (Internships B) OR 11833 Professional Practice (Industry and Creative Projects)

Semester 2

Organisational Communication (11106)
Professional Evidence (Business) (11173)
Professional Evidence (Communication and Media) (11083)
Strategic Marketing Management (11183)

Year 1

Semester 2

Engaging Audiences (11082)
Introduction to Economics (11175)
Introduction to Management (11174)
Managing Brands (11097)

Year 2

Semester 1

Corporate and Public Communication Foundations (11103)
Marketing Fundamentals (11176)
The Art and Power of Communication (11079)

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

Semester 2

Business Decision Making (11009)
Digital Engagement and Analytics (11104)
Negotiation and Sales Management (11177)
Producing Credible Communication (11081)

Year 3

Semester 1

Business Research Methods (11172)
Consumer and Buyer Behaviour (11178)
Digital Media Fundamentals (11080)
Visual Representation Techniques (11041)

Semester 2

Advocacy and Influence: Shaping Public Opinion (11091)
Relationship Marketing (11181)

11829 Professional Practice (Internships A) OR 11830 Professional Practice (Specialist Skills)

Digital Marketing (11179)

Year 4

Semester 1

Marketing Research Methods (11180)

11832 Professional Practice (Internships B) OR 11833 Professional Practice (Industry and Creative Projects)

CM0014 Restricted Choice unit

Strategic Communication Research and Planning (11105)

Semester 2

Organisational Communication (11106)
Professional Evidence (Communication and Media) (11083)

CM0014 Restricted Choice unit

Strategic Marketing Management (11183)

Year 5

Semester 1

International Marketing (11182)
Professional Evidence (Business) (11173)
Strategic Project Management (11107)

Open Elective Unit

Year 1

Semester 1

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

First Draft (12024)
Marketing Fundamentals (11176)
The Art and Power of Communication (11079)

Semester 2

Business Decision Making (11009)
Engaging Audiences (11082)
Introduction to Economics (11175)
On Assignment (12025)

Year 2

Semester 1

Business Research Methods (11172)
Digital Media Fundamentals (11080)
Introduction to Management (11174)
Streaming and Social (12026)

Semester 2

Deep Dives (12028)
Negotiation and Sales Management (11177)
Producing Credible Communication (11081)

CM0014 Restricted Choice unit

Year 3

Semester 1

Marketing Research Methods (11180)
Reporting Diversity (12027)

CM0014 Restricted Choice unit

Consumer and Buyer Behaviour (11178)

Semester 2

Digital Marketing (11179)
Radio and TV (12029)

11829 Professional Practice (Internships A) OR 11830 Professional Practice (Specialist Skills)

Relationship Marketing (11181)

Year 4

Semester 1

International Marketing (11182)

11832 Professional Practice (Internships B) OR 11833 Professional Practice (Industry and Creative Projects)

Open Elective Unit

Editorial Leadership (12031)

Semester 2

Professional Evidence (Business) (11173)
Professional Evidence (Communication and Media) (11083)
Public Opinion (12030)
Strategic Marketing Management (11183)

Year 1

Semester 2

Engaging Audiences (11082)
Introduction to Economics (11175)
Introduction to Management (11174)
Producing Credible Communication (11081)

Year 2

Semester 1

The Art and Power of Communication (11079)

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

First Draft (12024)
Marketing Fundamentals (11176)

Semester 2

CM0014 Restricted Choice unit

Business Decision Making (11009)
Negotiation and Sales Management (11177)
On Assignment (12025)

Year 3

Semester 1

Business Research Methods (11172)
Consumer and Buyer Behaviour (11178)
Digital Media Fundamentals (11080)
Streaming and Social (12026)

Semester 2

Deep Dives (12028)
Digital Marketing (11179)
Radio and TV (12029)

11829 Professional Practice (Internships A) OR 11830 Professional Practice (Specialist Skills)

Year 4

Semester 1

Editorial Leadership (12031)
Marketing Research Methods (11180)
Reporting Diversity (12027)

11832 Professional Practice (Internships B) OR 11833 Professional Practice (Industry and Creative Projects)

Semester 2

Professional Evidence (Communication and Media) (11083)
Public Opinion (12030)
Relationship Marketing (11181)
Strategic Marketing Management (11183)

Year 5

Semester 1

CM0014 Restricted Choice unit

International Marketing (11182)
Professional Evidence (Business) (11173)

Open Elective Unit

Year 1

Semester 1

The Art and Power of Communication (11079)

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

Foundations of Marketing Communication (11096)
Marketing Fundamentals (11176)

Semester 2

Business Decision Making (11009)
Engaging Audiences (11082)
Introduction to Economics (11175)
Managing Brands (11097)

Year 2

Semester 1

Business Research Methods (11172)
Digital Media Fundamentals (11080)
Introduction to Management (11174)
Marketing Communication Strategy (11099)

Semester 2

Negotiation and Sales Management (11177)
Producing Credible Communication (11081)
Stakeholder Engagement (11101)

CM0014 Restricted Choice unit

Year 3

Semester 1

Consumer and Buyer Behaviour (11178)
Marketing Research Methods (11180)
Visual Representation Techniques (11041)

CM0014 Restricted Choice unit

Semester 2

Digital Marketing (11179)
Media Analysis and Planning (11098)
Relationship Marketing (11181)

11829 Professional Practice (Internships A) OR 11830 Professional Practice (Specialist Skills)

Year 4

Semester 1

International Marketing (11182)

11832 Professional Practice (Internships B) OR 11833 Professional Practice (Industry and Creative Projects)

The Craft of Creative Communication (11100)

Open Elective Unit

Semester 2

Global Brand Communication (11102)
Professional Evidence (Business) (11173)
Professional Evidence (Communication and Media) (11083)
Strategic Marketing Management (11183)

Year 1

Semester 2

Engaging Audiences (11082)
Introduction to Economics (11175)
Introduction to Management (11174)
Managing Brands (11097)

Year 2

Semester 1

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

Foundations of Marketing Communication (11096)
Marketing Fundamentals (11176)
The Art and Power of Communication (11079)

Semester 2

Business Decision Making (11009)
Negotiation and Sales Management (11177)
Producing Credible Communication (11081)
Stakeholder Engagement (11101)

Year 3

Semester 1

Business Research Methods (11172)
Consumer and Buyer Behaviour (11178)
Digital Media Fundamentals (11080)
Marketing Communication Strategy (11099)

Semester 2

Digital Marketing (11179)
Media Analysis and Planning (11098)
Relationship Marketing (11181)

11829 Professional Practice (Internships A) OR 11830 Professional Practice (Specialist Skills)

Year 4

Semester 1

Visual Representation Techniques (11041)

CM0014 Restricted Choice unit

11832 Professional Practice (Internships B) OR 11833 Professional Practice (Industry and Creative Projects)

Marketing Research Methods (11180)

Semester 2

Global Brand Communication (11102)

CM0014 Restricted Choice unit

Professional Evidence (Communication and Media) (11083)
Strategic Marketing Management (11183)

Year 5

Semester 1

Professional Evidence (Business) (11173)

Open Elective Unit

International Marketing (11182)
The Craft of Creative Communication (11100)

Year 1

Semester 1

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

Game On: Sports Journalism Foundations (11092)
Marketing Fundamentals (11176)
The Art and Power of Communication (11079)

Semester 2

Business Decision Making (11009)
Engaging Audiences (11082)
Introduction to Economics (11175)
Sideline Eye: Sports Reporting (11093)

Year 2

Semester 1

Consumer and Buyer Behaviour (11178)
Digital Media Fundamentals (11080)
Introduction to Management (11174)
Live and Exclusive: Sports Broadcasting (11094)

Semester 2

Business Research Methods (11172)
In-Depth: Feature and Specialist Writing (11087)
Negotiation and Sales Management (11177)
Producing Credible Communication (11081)

Year 3

Semester 1

Data Journalism (11088)

CM0014 Restricted Choice unit

Marketing Research Methods (11180)

Open Elective Unit

Semester 2

Digital Marketing (11179)
Relationship Marketing (11181)
Video Live (11089)

CM0014 Restricted Choice unit

Year 4

Semester 1

International Marketing (11182)
Newsfeed (11090)
Professional Practice Internship (11575)

Semester 2

Professional Evidence (Business) (11173)
Professional Evidence (Communication and Media) (11083)
Strategic Marketing Management (11183)
The Sports Journalist: Ethical, Lawful and Professional (11095)

Year 1

Semester 2

Engaging Audiences (11082)
Introduction to Economics (11175)
Introduction to Management (11174)
Producing Credible Communication (11081)

Year 2

Semester 1

Game On: Sports Journalism Foundations (11092)
Marketing Fundamentals (11176)

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

The Art and Power of Communication (11079)

Semester 2

Business Decision Making (11009)
Negotiation and Sales Management (11177)
Sideline Eye: Sports Reporting (11093)

Open Elective Unit

Year 3

Semester 1

Business Research Methods (11172)
Consumer and Buyer Behaviour (11178)
Digital Media Fundamentals (11080)
Live and Exclusive: Sports Broadcasting (11094)

Semester 2

Digital Marketing (11179)
In-Depth: Feature and Specialist Writing (11087)
Relationship Marketing (11181)
Video Live (11089)

Year 4

Semester 1

Data Journalism (11088)
Marketing Research Methods (11180)
Newsfeed (11090)

CM0014 Restricted Choice unit

Semester 2

CM0014 Restricted Choice unit

Professional Evidence (Communication and Media) (11083)
Strategic Marketing Management (11183)
The Sports Journalist: Ethical, Lawful and Professional (11095)

Year 5

Semester 1

International Marketing (11182)
Professional Evidence (Business) (11173)
Professional Practice Internship (11575)

Year 1

Semester 1

Corporate and Public Communication Foundations (11103)
Marketing Fundamentals (11176)
The Art and Power of Communication (11079)

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

Semester 2

Business Decision Making (11009)
Engaging Audiences (11082)
Introduction to Economics (11175)
Managing Brands (11097)

Year 2

Semester 1

Business Research Methods (11172)
Digital Media Fundamentals (11080)
Introduction to Management (11174)
Visual Representation Techniques (11041)

Semester 2

Producing Credible Communication (11081)

CM0014 Restricted Choice unit

Digital Engagement and Analytics (11104)
Negotiation and Sales Management (11177)

Year 3

Semester 1

Consumer and Buyer Behaviour (11178)
Strategic Communication Research and Planning (11105)

CM0014 Restricted Choice unit

Marketing Research Methods (11180)

Semester 2

Advocacy and Influence: Shaping Public Opinion (11091)
Digital Marketing (11179)
Relationship Marketing (11181)

11829 Professional Practice (Internships A) OR 11830 Professional Practice (Specialist Skills)

Year 4

Semester 1

International Marketing (11182)
Strategic Project Management (11107)

11832 Professional Practice (Internships B) OR 11833 Professional Practice (Industry and Creative Projects)

Open Elective Unit

Semester 2

Organisational Communication (11106)
Professional Evidence (Business) (11173)
Professional Evidence (Communication and Media) (11083)
Strategic Marketing Management (11183)

Year 1

Semester 2

Engaging Audiences (11082)
Introduction to Economics (11175)
Introduction to Management (11174)
Managing Brands (11097)

Year 2

Semester 1

Corporate and Public Communication Foundations (11103)
Marketing Fundamentals (11176)
The Art and Power of Communication (11079)

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

Semester 2

Business Decision Making (11009)
Digital Engagement and Analytics (11104)
Negotiation and Sales Management (11177)
Producing Credible Communication (11081)

Year 3

Semester 1

Business Research Methods (11172)
Consumer and Buyer Behaviour (11178)
Digital Media Fundamentals (11080)
Visual Representation Techniques (11041)

Semester 2

Advocacy and Influence: Shaping Public Opinion (11091)
Digital Marketing (11179)
Relationship Marketing (11181)

11829 Professional Practice (Internships A) OR 11830 Professional Practice (Specialist Skills)

Year 4

Semester 1

11832 Professional Practice (Internships B) OR 11833 Professional Practice (Industry and Creative Projects)

Marketing Research Methods (11180)

CM0014 Restricted Choice unit

Strategic Communication Research and Planning (11105)

Semester 2

Organisational Communication (11106)
Professional Evidence (Communication and Media) (11083)

CM0014 Restricted Choice unit

Strategic Marketing Management (11183)

Year 5

Semester 1

Professional Evidence (Business) (11173)
Strategic Project Management (11107)

Open Elective Unit

International Marketing (11182)

Year 1

Semester 1

First Draft (12024)
Introduction to Management (11174)
The Art and Power of Communication (11079)

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

Semester 2

Engaging Audiences (11082)
Introduction to Economics (11175)
On Assignment (12025)
Service Management (11184)

Year 2

Semester 1

Business Decision Making (11009)
Digital Media Fundamentals (11080)
Marketing Fundamentals (11176)
Streaming and Social (12026)

Semester 2

Business Research Methods (11172)
Consumer and Buyer Behaviour (11178)
Deep Dives (12028)
Producing Credible Communication (11081)

Year 3

Semester 1

Service Operations, Technology and Interfaces (11185)

11832 Professional Practice (Internships B) OR 11833 Professional Practice (Industry and Creative Projects)

Reporting Diversity (12027)

SM0026 Service Management Restricted Choice unit

Semester 2

Service Systems, Transformation and Wellbeing (11186)

11829 Professional Practice (Internships A) OR 11830 Professional Practice (Specialist Skills)

Radio and TV (12029)

CM0014 Restricted Choice unit

Year 4

Semester 1

Editorial Leadership (12031)

Open Elective Unit

Business Models and Value Creation (11187)

CM0014 Restricted Choice unit

Semester 2

Professional Evidence (Business) (11173)
Professional Evidence (Communication and Media) (11083)
Public Opinion (12030)
Service Design Project (11188)

Year 1

Semester 2

Engaging Audiences (11082)
Introduction to Management (11174)
Managing Brands (11097)

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

Year 2

Semester 1

Foundations of Marketing Communication (11096)
Introduction to Economics (11175)
Service Management (11184)
The Art and Power of Communication (11079)

Semester 2

Business Decision Making (11009)
Marketing Fundamentals (11176)
Producing Credible Communication (11081)
Stakeholder Engagement (11101)

Year 3

Semester 1

Business Research Methods (11172)
Digital Media Fundamentals (11080)
Marketing Communication Strategy (11099)

CM0014 Restricted Choice unit

Semester 2

Media Analysis and Planning (11098)
Service Systems, Transformation and Wellbeing (11186)

11829 Professional Practice (Internships A) OR 11830 Professional Practice (Specialist Skills)

Consumer and Buyer Behaviour (11178)

Year 4

Semester 1

Business Models and Value Creation (11187)
Service Operations, Technology and Interfaces (11185)
Visual Representation Techniques (11041)

11832 Professional Practice (Internships B) OR 11833 Professional Practice (Industry and Creative Projects)

Semester 2

Service Design Project (11188)

CM0014 Restricted Choice unit

Global Brand Communication (11102)

Open Elective Unit

Year 5

Semester 1

SM0026 Service Management Restricted Choice unit

Professional Evidence (Business) (11173)
Professional Evidence (Communication and Media) (11083)
The Craft of Creative Communication (11100)

Year 1

Semester 1

Introduction to Management (11174)
The Art and Power of Communication (11079)

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

Game On: Sports Journalism Foundations (11092)

Semester 2

Engaging Audiences (11082)
Introduction to Economics (11175)
Service Management (11184)
Sideline Eye: Sports Reporting (11093)

Year 2

Semester 1

Business Decision Making (11009)
Digital Media Fundamentals (11080)
Live and Exclusive: Sports Broadcasting (11094)
Marketing Fundamentals (11176)

Semester 2

Business Research Methods (11172)
Consumer and Buyer Behaviour (11178)
In-Depth: Feature and Specialist Writing (11087)
Producing Credible Communication (11081)

Year 3

Semester 1

Data Journalism (11088)
Professional Practice Internship (11575)
Service Operations, Technology and Interfaces (11185)

Semester 2

SM0026 Service Management Restricted Choice unit

Service Systems, Transformation and Wellbeing (11186)
Video Live (11089)

CM0014 Restricted Choice unit

Year 4

Semester 1

Business Models and Value Creation (11187)

Open Elective Unit

Newsfeed (11090)

CM0014 Restricted Choice unit

Semester 2

Professional Evidence (Business) (11173)
Professional Evidence (Communication and Media) (11083)
Service Design Project (11188)
The Sports Journalist: Ethical, Lawful and Professional (11095)

Year 1

Semester 2

Engaging Audiences (11082)
Introduction to Management (11174)
Sideline Eye: Sports Reporting (11093)

10335 Professional Orientation (Communication & Media) OR 11011 Professional Orientation (Business)

Year 2

Semester 1

Game On: Sports Journalism Foundations (11092)
Introduction to Economics (11175)
Service Management (11184)
The Art and Power of Communication (11079)

Semester 2

Business Decision Making (11009)
In-Depth: Feature and Specialist Writing (11087)
Marketing Fundamentals (11176)
Producing Credible Communication (11081)

Year 3

Semester 1

Digital Media Fundamentals (11080)

CM0014 Restricted Choice unit

Business Research Methods (11172)
Live and Exclusive: Sports Broadcasting (11094)

Semester 2

Consumer and Buyer Behaviour (11178)
Service Systems, Transformation and Wellbeing (11186)
Video Live (11089)

CM0014 Restricted Choice unit

Year 4

Semester 1

Business Models and Value Creation (11187)
Data Journalism (11088)
Service Operations, Technology and Interfaces (11185)

Open Elective Unit

Semester 2

Professional Practice Internship (11575)
Service Design Project (11188)
The Sports Journalist: Ethical, Lawful and Professional (11095)

Year 5

Semester 1

Newsfeed (11090)
Professional Evidence (Business) (11173)
Professional Evidence (Communication and Media) (11083)

SM0026 Service Management Restricted Choice unit

Course duration

Standard 4 years full time or equivalent. Maximum 10 years.

Learning outcomes

Learning outcomes Related graduate attributes
Refer to individual courses.

-

Majors

Awards

Award Official abbreviation
Bachelor of Communication and Media (Corporate and Public Communication) BComm&Media (Corp&PubComm)
Bachelor of Communication and Media (Journalism) BComm&Media (Jnl)
Bachelor of Communication and Media (Marketing Communication) BComm&Media (MktgComm)
Bachelor of Communication and Media (Sports Media) BComm&Media (SportsMedia)
Bachelor of Business (Entrepreneurship and Innovation) BBus (Entrepreneurship&Innovation)
Bachelor of Business (Human Resource Management) BBus (HumanResMgt)
Bachelor of Business (International Business) BBus (IntlBus)
Bachelor of Business (Management) BBus (Mgt)
Bachelor of Business (Marketing) BBus (Mktg)
Bachelor of Business (Service Management) BBus (ServiceMgt)
Bachelor of Business (Sport Management) BBus (SportMgt)

Honours

Refer to individual courses.

Related courses

Enquiries

Student category Contact details
Prospective International Students In person, Student Centre Building 1 (take a BGL Faculty course advice ticket) or Email bglstudent@canberra.edu.au
Prospective Domestic Students Email study@canberra.edu.au or Phone 1800 UNI CAN 1800 864 226
Current and Commencing Students In person, Student Centre Building 1 (take a BGL Faculty course advice ticket) or Email bglstudent@canberra.edu.au

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