Sustainable Event and Tourism Management (12078.1)

Events and tourism are typically touted for the benefits they bring to destinations and host communities, such as social, economic, and environmental. However, often there it is still rare for evaluation or research to be conducted that supports these claims and from which organisations, hosts and destinations can learn. This unit explores current event and tourism evaluation theories and practices to develop knowledge and skills to conduct evaluations of impacts and legacies. These will be of interest and benefit to the event and tourism industries that can then support event development and a destination's competitiveness, for the benefit of residents, visitors, and organisations alike.

Learning outcomes

On successful completion of this unit, students will be able to:
1. Identify the role and key stakeholders in researching and evaluating event and tourism impacts and legacies;
2. Reflect upon current event and tourism impacts and legacy practices;
3. Develop and apply a toolkit for conducting event and tourism impact and legacies evaluation; and
4. Create a context-specific strategy for knowledge management and knowledge transfer of event evaluation results.

Graduate attributes

1. UC graduates are professional - communicate effectively
1. UC graduates are professional - use creativity, critical thinking, analysis and research skills to solve theoretical and real-world problems
1. UC graduates are professional - work collaboratively as part of a team, negotiate, and resolve conflict
3. UC graduates are lifelong learners - reflect on their own practice, updating and adapting their knowledge and skills for continual professional and academic development
3. UC graduates are lifelong learners - adapt to complexity, ambiguity and change by being flexible and keen to engage with new ideas
4. UC graduates are able to demonstrate Aboriginal and Torres Strait Islander ways of knowing, being and doing - use Indigenous histories and traditional ecological knowledge to develop and augment understanding of their discipline

Prerequisites

11320 Event Management

Corequisites

None.

Incompatible units

None.

Equivalent units

None.

Assumed knowledge

None.