UC Creative Competition
in partnership with Adobe

This task's aim was to create a personal brand for ourselves. I created a logo and additional branding to represent me as a person but also me as a designer. This task pushed my creative skills as many different components were created through different softwares e.g Illustrator, Indesign and Photoshop. My brand "Flofi" is an ocean inspired brand based on a nickname that features an analogous blue colour palette and a soft flat illustration style. The illustration style and colours evoke a friendly, calm aesthetic. I most enjoyed incorporating mockups to give the brand a professional finish.

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