UC Creative Competition
in partnership with Adobe

The design and graphic students were tasked with creating a safety campaign focused on light rail safety for a specific age group, ages 15-24. My campaign was titled 'Stay Safe, Don't be Bait,' the campaign aimed for a straightforward and direct approach, using a simple poster design featuring a shark symbolising the light rail on the verge of colliding with a character in its path.

133-Chae-Rin.Hwang.pdf