UC EVENTS

LaLiga Business School and the University of Canberra have teamed up to deliver a webinar on professional football strategy. A stellar speaking line-up includes: • Glen Rolls - Delegate for LaLiga, Australia and New Zealand Glen will speak about the internationalisation strategy of LaLiga and how this has been adapted in a time of crisis. • Mar Llaneza - Business Development for Villarreal C.F. Mar will provide some insights into the operations of Villarreal paying particular attention to their business expansion, sponsorship activations, and international development. • Phil Brown - CEO of Capital Football Phil will discuss commercial risks for sport organisations and how sports may need to adjust their business models. • Allyson Flynn - Former FIFA Assistant Referee and UC Lecturer in Physiotherapy Following the presentations Allyson will lead a discussion on professional football strategy followed by facilitating a Q & A between the speakers and the live audience.