
You are invited to attend the monthly Faculty of Business, Government and Law Seminar Series.
Date: Monday 26 June 2023
Time: 12.00-1.00PM
Location: Hybrid event, Building 11 Level B Room 44 (11B44) and via Teams
Lunch: Light lunch will be provided
Meeting ID: 489 490 121 354
Password: 9MZ5rH
Abstract:
The service recovery literature provides little guidance to firms on how users of self-service technology (SST) perceive assistance provided by human and non-human service agents (e.g., service robots) following a service obstacle. Via five experiments our research [recently published in Journal of Service Management (Q1, 5-year impact factor: 9.52)] explores how assistance provided by a non-human service agent (vs human service agent vs no assistance) contributes to perceptions of psychological support and continuance intentions following a service obstacle while volitionally using SST.
This presentation is based on Dr Marjan Aslan’s co-authored paper: Keating, B.W. and Aslan, M., 2023. Self-service technology recovery: the importance of psychological need support. Journal of Service Management, (ahead-of-print).
Biography:
Dr. Marjan Aslan is a Lecturer in Service Management at Canberra Business School, University of Canberra, specialising in the areas of technology-based service delivery, consumer behaviour and organizational behaviour. Marjan’s research interests include service management, multichannel and omnichannel service delivery, technology-based service, frontline smart technologies, service robots, immersive technologies and hybrid service encounters, human-computer interaction, social support, personalisation, consumer experience and employee experience. Her research has been published in Cornell Hospitality Quarterly and Journal of Service Management and presented at numerous international conferences.