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Blood, Em. Prof. Warwick

warwick blood

Emeritus Professor, Communication
Faculty of Arts & Design

Bldg, Floor & Room: 9, B35
Telephone: (02) 6201 2587
Facsimile: (02) 6201 2630


Warwick Blood is Professor of Communication in the News and Media Research Centre, Faculty of Arts and Design.  His research interests are in risk communication and he has published widely on the reporting of health issues such as suicide, mental illness, obesity and influenza.  With colleagues from University of Sydney and University of Melbourne he founded the Australian Health News Research Collaboration (funded by the National Health and Medical Research Council). He has completed research for the Australia's Department of Health and Ageing, the Australian National Council on Drugs, and for the National Depression Initiative, beyondblue.  In 2012, he published with John Tulloch, Icons of War and Terror (Routledge).

Areas of Teaching

  • Risk communication
  • Communication and media research methods

Research Interests

  • Socio-cultural risk theory;
  • Risk communication theory and practice;
  • Media representation and public opinion processes

Qualifications Obtained

  • PhD, MS (Syracuse University, New York. USA);
  • BSc. (Sydney)

Recent Publications

  • Holland, K., & Blood, R.W. (2012). Public responses and reflexivity during the swine flu pandemic in Australia, Journalism Studies, iFirst Article, 1-16.
  • Tulloch, J. & Blood, R.W. (2012). Icons of War and Terror: Media images in an age of international risk. London: Routledge.
  • Holland, K., Blood, R.W., Imison, M., Chapman, S. & Fogarty, A. (2012). Risk, expert uncertainty, and Australian news media: public and private faces of expert opinion during the 2009 swine flu pandemic. Journal of Risk Research, 15(6), 657-671.
  • McCombs, M., Ghanem, S., Lennon, F, Blood, R.W., Chen, Y.N., Hyun, B. (2011). International applications of agenda-setting theory’s Acapulco typology. In E. Bucy & R.L. Holbert (eds.) The Sourcebook for Political Communication Research. Abingdon, Oxfordshire, UK: Routledge.
  • Holland, K., Blood, R.W., Thomas, S., Lewis, S., Komesaroff, P & Castle, D. (2011). ‘Our girth is plain to see’: An analysis of newspaper coverage of Australia’s Future ‘Fat Bomb’. Health, Risk & Society 13(1), 31-46
  • Fogarty, A., Holland, K., Imison, M., Blood, R.W., Chapman, S. & Holding, S. (2011) Communicating uncertainty - how Australian television reported H1N1 risk in 2009: a content analysis. BMC Public Health 11, 181-188.
  • Tulloch, J. & Blood, R.W. (2010). Iconic photojournalism and absent images: democratization and memories of terror. In S. Allan (ed.) The Routledge companion to news and journalism. Abingdon, Oxfordshire, UK: Routledge.
  • Pirkis, J., Blood, R. W., Skehan, J. & Dare, A. (2010) Suicide in the news: Informing strategies to improve the reporting of suicide. Health Communication 25(6), 576-577.
  • Blood, R.W., Pirkis, J. & Holland, K. (2007). Media reporting of suicide methods: An Australian perspective, Crisis 28 (Suppl. 1), 64-69.
  • Blood, R.W., McCallum, K., Pirkis, J., Martin, G., Holland, K. & Williams, J.  (2005). Schizophrenia in the Australian Press: News frames and metaphors in representing mental health to lay publics. Australian Journalism Review 27(2), 7-23.
  • Blood, R.W., Pirkis, J & Francis, C (2004). News and social policy: Reporting of suicide and mental illness, Agenda: A Journal of Policy Analysis and Reform 11 (3), 273-287.
  • Blood, R.W.  & Holland, K (2004). Risky news, madness and public crisis: A case study of the reporting and portrayal of mental health and illness in the Australian press. Journalism 5(3), 323-342.
  • Blood, R.W., Pirkis, J, Hickie, I & Martin, G (2003). The pill that killed: A case study of reporting risk knowledge. Australian Journal of Communication 30(2), 47-63.
  • Blood, R.W., Williams, J & McCallum, K (2003). Media representations of public risk: Illegal drugs in the Australian press. Media International Australia 108, 82-100.
  • Blood, R.W., Putnis, P & Pirkis, J (2002). Mental illness News as Violence: A news frame analysis of the reporting and portrayal of mental health and illness in Australian media. Australian Journal of Communication 29(2), 59-82.
  • Blood, R.W., Putnis, P, Pirkis, J, Payne, T & Francis, C (2001). Monitoring media coverage of suicide: Theory and methodology. Australian Journalism Review 23(1), 57-80.


  • Co-Chief Investigator, The Australian Health News Research Collaboration, National Health & Medical Research Council, Capacity Building Grant in Public Health (2009-2013).
  • 1st Chief Investigator, Public and media understandings of A/H1N1 (swine flu) within a risk communication environment, National Health and Medical Research Council (2010).
  • Previous grants on: obesity and overweight (ARC Discovery); media reporting and portrayal of suicide and mental illness (Australian Research Council Discovery Grant; Australian Department of Health & Ageing; beyondblue - the National Depression Initiative; and Rotary Health Fund); media and risk (Australian Research Council Discovery Grant); and illicit drugs and media (Australian National Council on Drugs).


  • 2011: Vice-Chancellor’s Award for Research Excellence
  • 2006:  Vice Chancellor’s Award for Creativity and Innovation in Research