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Stakeholder Management (9947.2)

Level: Level 3 - Undergraduate Advanced Unit
Credit Points: 3
HECS Bands: 2, 3
Faculty: Faculty of Business, Government & Law
Discipline: Canberra Business School


Unit Outlines

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  • Teaching Period 1, 2020, ONLINE, DUCERE-ONL (198216) - View
  • Teaching Period 4, 2019, ONLINE, DUCERE-ONL (187779) - View

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In this unit, students will be given an introduction to the concepts of stakeholder management. Students will become exposed to the various categories of stakeholders and the respective expectations and impacts each can have. In doing so, students will gain understanding of the importance of stakeholder management across industries as well as the skill sets to develop effective stakeholder management strategies that take into account the various and discrete needs of stakeholder groups. This unit is delivered self-paced online, requiring students to self-manage their work load, developing many skills required of outstanding graduate students.

Learning Outcomes

On successful completion of this unit, students will be able to:

1. Clearly articulate the role and importance of a stakeholders;

2. Clearly identify the various types of stakeholder groups relevant to a different organisation types;

3. Develop an understanding of the potential needs and expectations of various stakeholder groups;

4. Develop effective stakeholder management strategies that create effective professional relationships with stakeholders of varying types; and

5. Create a communication plan to effectively manage different stakeholder groups.

Assessment Items

Contact Hours

Online and self-paced study equivalent to 150 total learning hours.


Successful completion of 36cp


Enrolment in one of: Bachelor of Applied Entrepreneurship, 334JA; Bachelor of Applied Entrepreneurship (Social Entrepreneurship), 335JA; Bachelor of Applied Business (Management), 332JA; Bachelor of Applied Business (Marketing), 333JA

Assumed Knowledge


Incompatible Units


Equivalent Units


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