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Issues Analysis and Management PG (9108.4)

Level: Postgraduate Level
Credit Points: 3
HECS Bands: 1
Faculty: Faculty of Arts and Design
Discipline: School of Arts and Communications

Availability

Possible changes to your unit's learning activities and assessment items

As a result of the Australian Government's directives requiring physical distancing and restrictions on movement because of the COVID-19 pandemic, you may find that learning activities and/or assessment items in some units you are studying have changed. These changes will not be updated in the published Unit Outline but will be communicated to you via your unit’s UCLearn(Canvas) teaching site. The new learning activities and/or assessment items will continue to meet the unit's learning outcomes, as described in the Unit Outline.

New learning activities and/or assessment items are available on your unit's UCLearn(Canvas) teaching site. Please contact your Unit Convener with any questions.

Unit Outlines

To view your Unit Outline, click View to log in to MyUC and access this information, or visit your unit's online teaching site.

  • Semester 1, 2020, ONLINE, BRUCE (193830) - View
  • Semester 1, 2020, ON-CAMPUS, BRUCE (193829) - View
  • Semester 1, 2019, ONLINE, BRUCE (191049) - View
  • Semester 1, 2019, ON-CAMPUS, BRUCE (191048) - View
  • Semester 1, 2018, ONLINE, BRUCE (176376) - View
  • Semester 1, 2018, ON-CAMPUS, BRUCE (176375) - View
  • Semester 1, 2017, ONLINE, BRUCE (165240) - View
  • Semester 1, 2017, ON-CAMPUS, BRUCE (165239) - View
  • Semester 1, 2016, ONLINE, BRUCE (155006) - View
  • Semester 1, 2016, ON-CAMPUS, BRUCE (155005) - View
  • Semester 1, 2015, ONLINE, BRUCE (145672) - View
  • Semester 1, 2015, ON-CAMPUS, BRUCE (146299) - View

If a link to your Unit Outline is not displayed, please check back later. Unit Outlines are generally published by Week One of the relevant teaching period.

Syllabus

This unit deals with the analysis of how critical issues develop and come to be defined in society and in specific organisational settings. It also deals with the identification, analysis and classification of organisations' external and internal environments in a problem-based learning approach. This will include the business, industry, political, economic and social environments in which organisations operate and the impact of public policy on those environments. It will examine the contexts in which strategic communication is planned and implemented. The unit will involve senior issues management practitioners as guest lecturers. It will equip students to research and write 'situation analyses' as a precursor to the final unit in the program, Strategic Communication.

Learning Outcomes

On completion of this unit, students will be able to:

1. Demonstrate a critical understanding of how issues develop within societal and organisations settings;

2. Demonstrate high-level cognitive and technical skills that enable a sound understanding of the contexts in which strategic communication is planned and implemented;

3. Demonstrate high-level cognitive and technical skills to identify, evaluate, analyse and classify factors of an organisation's external and internal environment including the impact of public policy on organisational environments; and

4. Demonstrate high-level ability to research and write a strategic communication situation analysis for professional practice.

Assessment Items

Contact Hours

3 hours per week.

Prerequisites

None

Corequisites

None

Assumed Knowledge

Principles of communication research and an understanding of professional communication practice.

Incompatible Units

Restrictions: This unit is not open to students who have passed 8621 Issues Analysis PG.

Equivalent Units

8621 Issues Analysis PG


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