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Media, Technology and Society (9027.3)

Level: Level 1 - Undergraduate Introductory Unit
Credit Points: 3
HECS Bands:

Band 1 2013-2020 (Expires 31 Dec 2020) Band 2 2021 (Commenced Before 1 Jan 2021) Band 4 2021 (Commenced After 1 Jan 2021)

Faculty: Faculty of Arts and Design
Discipline: Discipline of Communication and Media



    Unit Outlines

    To view your Unit Outline, click View to log in to MyUC and access this information, or visit your unit's online teaching site.

    • Semester 2, 2018, ON-CAMPUS, BRUCE (178441) - View
    • Semester 2, 2017, ON-CAMPUS, BRUCE (164832) - View
    • Semester 2, 2016, ON-CAMPUS, BRUCE (161809) - View
    • Semester 2, 2015, ON-CAMPUS, BRUCE (140822) - View

    If a link to your Unit Outline is not displayed, please check back later. Unit Outlines are generally published by Week One of the relevant teaching period.


    This unit examines the relationship between technology and human society within the context of media and how media represents and influences society's political, cultural and institutional systems. Media technology is viewed as a central organising theme in society in shaping Australian democracy and politics. This unit is designed to train students to ask critical questions of both technology and the broader Australian culture of which it is a part. Topics to be covered include recent trends in the news media, theories of attitude formation and change, the role of sources in the construction of the news, the economics of news production and consumption, the ways in which the news shapes the public's perceptions of the political world, campaign communication, and the general role of the mass media in the democratic process.

    Learning Outcomes

    On completion of this unit, students will be able to:

    1. demonstrate a firm understanding of multiple methods and approaches by which to assess technology in various social and political terms;

    2. demonstrate an understanding of the various ways by which to assess the mutual relationship between society and technology;

    3. demonstrate an awareness of ethics and citizenship via current issues in media and politics;

    4. apply analytical tools to identify a societal or ethical problem resulting from the use of technologies.

    Assessment Items

    Contact Hours

    3 hours per week





    Assumed Knowledge


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