Elections, Campaigns and Lobbying (8125.5)
Level: | Level 3 - Undergraduate Advanced Unit |
---|---|
Credit Points: | 3 |
HECS Bands: | Band 1 2013-2020 (Expires 31 Dec 2020) Band 2 2021 (Commenced Before 1 Jan 2021) Band 4 2021 (Commenced After 1 Jan 2021) |
Faculty: | Faculty of Arts and Design |
Discipline: | School of Arts and Communications |
Availability
Unit Outlines
To view your Unit Outline, click View to log in to MyUC and access this information, or visit your unit's online teaching site.
- Semester 1, 2019, ON-CAMPUS, BRUCE (191023) - View
- Semester 1, 2018, ON-CAMPUS, BRUCE (176435) - View
- Semester 1, 2017, ON-CAMPUS, BRUCE (165297) - View
- Semester 1, 2016, ON-CAMPUS, BRUCE (154362) - View
- Semester 1, 2015, ON-CAMPUS, BRUCE (146293) - View
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Syllabus
This unit examines the nature of political campaigning in the light of changing channels and techniques of communication. It examines the role of various forms of communication used in election campaigns, including advertising, and considers the ethical issues involved. The subject also analyses political communication techniques used by individuals, groups and organisations to influence political and public policy processes, including lobbying.
Learning Outcomes
DESCRIPTION:
1. Understand the role of elections, campaigns, and lobbying in a democratic society
2. Demonstrate knowledge of the historical development of election campaign theories
3. Critically analyse contested approaches to the respective powers of governments and political parties, the media, and the public;
4. Critically analyse a range of contemporary campaign case studies
5. Demonstrate critical thinking and problem solving skills; and
6. Demonstrate essay writing skills
Assessment Items
Contact Hours
3 hours per week.
Prerequisites
None
Corequisites
None
Assumed Knowledge
None
Incompatible Units
None
Equivalent Units
None
Referenced Courses
- 986AA Bachelor of Arts / Bachelor of Advertising and Marketing Communication
- 987AA Bachelor of Arts / Bachelor of Journalism
- 988AA Bachelor of Arts / Bachelor of Media Arts and Production
- 989AA Bachelor of Arts / Bachelor of Public Relations
- 993AA Bachelor of Arts in International Studies / Bachelor of Public Relations
- 126JA Bachelor of Arts in International Studies/Bachelor of Communication and Media Studies
- 223JA Bachelor of Arts in International Studies/Bachelor of Communication in Media and Public Affairs
- 798AA Bachelor of Arts/Bachelor of Commerce
- 125JA Bachelor of Arts/Bachelor of Communication and Media Studies
- 216JA Bachelor of Arts/Bachelor of Communication in Advertising
- 217JA Bachelor of Arts/Bachelor of Communication in Journalism
- 218JA Bachelor of Arts/Bachelor of Communication in Media and Public Affairs
- 219JA Bachelor of Arts/Bachelor of Communication in Public Relations
- 799AA Bachelor of Arts/Bachelor of Information Technology
- 801AA Bachelor of Arts/Bachelor of Laws
- 802AA Bachelor of Arts/Bachelor of Management
- 804AA Bachelor of Arts/Bachelor of Science in Psychology
- 230JA Bachelor of Australian Politics & Public Policy/Bachelor of Communication in Media & Public Affairs
- 234JA Bachelor of Commerce/Bachelor of Communication in Media and Public Affairs
- 980AA Bachelor of Communication and Media Studies
- 127JA Bachelor of Communication and Media Studies/Bachelor of Laws
- 213JA Bachelor of Communication in Media and Public Affairs
- 227JA Bachelor of Communication in Media and Public Affairs/Bachelor of Laws
- 111JA Bachelor of Education/Bachelor of Arts
- 320JA Bachelor of Journalism
- 102JA Bachelor of Management / Bachelor of Public Relations
- 128JA Bachelor of Management/Bachelor of Communication and Media Studies
- 237JA Bachelor of Politics & International Relations/Bachelor of Communication in Media and Public Affairs
- 983AA Bachelor of Public Relations
- 997AA Bachelor of Public Relations / Bachelor of Laws