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Cross-Media Production (7879.6)

Level: Undergraduate Third Year Level
Credit Points: 3
HECS Bands: 1
Faculty: Faculty of Arts and Design
Discipline: School of Arts and Communications

Availability

  • UC - TAFE Queensland, Coomera
    Year Teaching Period Convener Mode of Delivery
    2019 Semester 1     (Ph: ) ON-CAMPUS
    2020 Semester 1     (Ph: ) ON-CAMPUS
  • UC - TAFE Queensland, South Bank
    Year Teaching Period Convener Mode of Delivery
    2019 Semester 1     (Ph: ) ON-CAMPUS
    2020 Semester 1     (Ph: ) ON-CAMPUS

Unit Outlines

To view your Unit Outline, click View to log in to MyUC and access this information, or visit your unit's online teaching site.

  • Semester 1, 2019, ON-CAMPUS, TQG-CO (191136) - View
  • Semester 1, 2019, ON-CAMPUS, TQB-SB (191135) - View
  • Semester 1, 2018, ON-CAMPUS, TQG-CO (184754) - View
  • Semester 1, 2018, ON-CAMPUS, TQB-SB (176300) - View
  • Semester 1, 2018, FLEXIBLE, BRUCE (176297) - View
  • Semester 1, 2017, ON-CAMPUS, TQB-SB (165470) - View
  • Semester 1, 2017, FLEXIBLE, BRUCE (165283) - View
  • Semester 1, 2016, FLEXIBLE, NSI-SL (154755) - View
  • Semester 1, 2016, FLEXIBLE, BRUCE (154753) - View
  • Semester 1, 2015, FLEXIBLE, BRUCE (145253) - View

If a link to your Unit Outline is not displayed, please check back later. Unit Outlines are generally published by Week One of the relevant teaching period.

Syllabus

This unit will examine the forms, cultures and practices of cross-media or hybrid production, where producers use multiple technologies, media forms, and modes of audience interaction to deliver a single work. Students will consider and evaluate the relationships between media elements and participatory audiences that characterise such works, and develop a critical understanding of current practice and theory in cross-media production. Students will apply that understanding working in collaborative teams to integrate networked, linear and interactive elements into prototype cross-media projects.

Learning Outcomes

On successful completion of this unit, students will be able to:

1. A critical understanding of the practice and theory of cross-media production;

2. An ability to select and integrate media forms and elements appropriate to a cross-media project;

3. An ability to design a media project for an active, participatory audience; and

4. An ability to work collaboratively to develop a cross-media product.

Assessment Items

Contact Hours

Up to three hours of class contact per week.

Prerequisites

A minimum of 12 credit points from the Advanced Media Arts major (Restricted), or a completed minor in Media Arts.

For students enrolled in courses delivered at UC Melbourne, the pre-requisites are 7881 Networked Media Production and 8178 Web Design and Production.

Corequisites

None

Assumed Knowledge

None

Incompatible Units

None

Equivalent Units

None

Referenced Courses



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