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Global E-Business (11205.1)

Level: Intermediate Unit Level
Credit Points: 3
HECS Bands: 2, 3
Faculty: Faculty of Business, Government & Law
Discipline: School of Government & Policy

Availability

Unit Outlines

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  • Semester 2, 2019, ON-CAMPUS, BRUCE (189962) - View

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Syllabus

This unit will provide an understanding of the global economic and regulatory infrastructure and the strategic context within which global electronic commerce is developing. It will examine the various principles that govern and influence global e-business and investigate how information and technology affects the nature of economic transactions and influence market structures in the global context. It will also examine how businesses can manage their foreign trade activities via the internet, digital marketplaces and other electronic networks, and the issues involved in implementing global e-commerce operations.

Learning Outcomes

After successful completion of this unit, students will be able to:

1. Explain the various components that constitute the information and network economy in a global context;

2. Describe briefly some of the technological infrastructures that are required for the successful implementation of global e-business;

3. Analyse and apply the different e-business models required for the successful management and administration of e-business in a global environment; and

4. Explain the issues surrounding privacy, security, taxation and the protection of intellectual property in the conduct of e-commerce activities.

Assessment Items

Contact Hours

One 2 hour lecture and one 1 hour tutorial on-campus per week.

Prerequisites

11175 Introduction to Economics AND 11204 Introduction to International Business.

Corequisites

None.

Assumed Knowledge

None.

Incompatible Units

None.

Equivalent Units

6363 Global e-Business.



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