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Digital Media Fundamentals (11080.1)

Level: Level 1 - Undergraduate Introductory Unit
Credit Points: 3
HECS Bands:

Band 1 2013-2020 (Expires 31 Dec 2020) Band 2 2021 (Commenced Before 1 Jan 2021) Band 4 2021 (Commenced After 1 Jan 2021)

Faculty: Faculty of Arts and Design
Discipline: School of Arts and Communications


Possible changes to your unit's learning activities and assessment items

For the remainder of 2020, resulting from Australian Government's directives requiring physical distancing and restrictions on movement because of the COVID-19 pandemic, any exams that are required for assessment in a unit will be online exams. Online exams may also use online proctoring to help assure the academic integrity of those exams. Please contact your unit convener with any questions.

While the University has made efforts to ensure that Unit Outlines reflect a unit’s learning activities and assessment items, any changes to Australian Government directives because of the COVID-19 pandemic may require changes to these during the semester to ensure the safety and well being of students and staff. These changes will not be updated in the published unit outline, but will be communicated to you via your unit’s UCLearn(Canvas) teaching site. Any changes made will continue to meet the unit’s learning outcomes, as described in the Unit Outline.

Unit Outlines

To view your Unit Outline, click View to log in to MyUC and access this information, or visit your unit's online teaching site.

  • UC College Trimester 2, 2020, ON-CAMPUS, UCC-BRUCE (203247) - View
  • Winter Term, 2020, ON-CAMPUS, BRUCE (194869) - View
  • Semester 1, 2020, ON-CAMPUS, BRUCE (193903) - View
  • UC College Trimester 3, 2019, ON-CAMPUS, UCC-BRUCE (192483) - View
  • Winter Term, 2019, ON-CAMPUS, BRUCE (191826) - View
  • UC College Trimester 1, 2019, ON-CAMPUS, UCC-BRUCE (191967) - View
  • Semester 1, 2019, ON-CAMPUS, BRUCE (184206) - View

If a link to your Unit Outline is not displayed, please check back later. Unit Outlines are generally published by Week One of the relevant teaching period.


Everyone is an amateur media producer thanks to mobile technology. Now more than ever, professional communicators need the technical know-how and creative skills to produce industry-standard media content. You also need to understand your role as digital media producers in the digital economy, and in media ecologies more broadly. In this unit we equip you with the fundamental skills of professional media production - from image capture, to composition and framing, to editing and beyond. The focus here is on visual storytelling for professional communication purposes: on making compelling communication through image and sound. You work with multiple media platforms to create narratives, whilst building skills in digital media production, and contributing to your communication portfolio. Your also learn to interrogate the complex media environment in which you will operate.

Learning Outcomes

After successful completion of this unit, students will be able to:

1. Develop a fundamental critical ethical understanding of the media environment in which professional communicators operate;

2. Demonstrate an understanding of the basic principles of visual and aural storytelling for the communication industry;

3. Develop foundational skills in digital media production for multiple platforms and diverse audiences; and

4. Work individually and in teams to produce and deliver digital media content.

Assessment Items

Contact Hours

One 1 hour lecture and 2 hours of tutorials on-campus per week.





Assumed Knowledge


Incompatible Units


Equivalent Units


Referenced Courses

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