Perform new course search

Search Filter

Innovation Toolbox PG (11077.1)

Level: Postgraduate Level
Credit Points: 3
HECS Bands: 1
Faculty: Faculty of Arts and Design
Discipline: School of Design and the Built Environment

Availability

Unit Outlines

To view your Unit Outline, click View to log in to MyUC and access this information, or visit your unit's online teaching site.

  • Semester 1, 2020, ON-CAMPUS, BRUCE (193900) - View

If a link to your Unit Outline is not displayed, please check back later. Unit Outlines are generally published by Week One of the relevant teaching period.

Syllabus

Creating a great concept for a new product or service often comes naturally to creative professionals. However, they sometimes struggle in creating a solid business strategy to bring their concept to market in a sustainable way.

This is a problem-based learning unit comprising a mix of lectures, tutorials and interactive workshops. In the workshops and tutorials students will work both independently and collaboratively to explore and understand the processes and skills needed to develop a concept for different market requirements. Through investigation of real-world case studies and guest lectures from industry professionals, students will learn how to create an innovative growth strategy and effectively communicate and promote the strategy.

Learning Outcomes

After successful completion of this unit, students will be able to:

1. Critically identify innovation strategies and how it applies to different design driven businesses;

2. Evaluate marketplaces, pricing and demands to create an integrated business plan, promotion strategy and future direction; and

3. Critically select and apply design tools and methods to real projects with a focus on social outcomes.

Assessment Items

Contact Hours

Three hours of on-campus interactive workshops and problem based learning per week.

Prerequisites

None.

Corequisites

None.

Assumed Knowledge

None.

Incompatible Units

None.

Equivalent Units

None.


Print this page
ApplyEnquire
Why choose UC

Perform new course search

Search Filter

Frequently Asked Questions