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Packaging Design and Communication (11067.1)

Level: Level 2 - Undergraduate Intermediate Unit
Credit Points: 3
HECS Bands: 1
Faculty: Faculty of Arts and Design
Discipline: School of Design and the Built Environment


Possible changes to your unit's learning activities and assessment items

For the remainder of 2020, resulting from Australian Government's directives requiring physical distancing and restrictions on movement because of the COVID-19 pandemic, any exams that are required for assessment in a unit will be online exams. Online exams may also use online proctoring to help assure the academic integrity of those exams. Please contact your unit convener with any questions.

While the University has made efforts to ensure that Unit Outlines reflect a unit’s learning activities and assessment items, any changes to Australian Government directives because of the COVID-19 pandemic may require changes to these during the semester to ensure the safety and well being of students and staff. These changes will not be updated in the published unit outline, but will be communicated to you via your unit’s UCLearn(Canvas) teaching site. Any changes made will continue to meet the unit’s learning outcomes, as described in the Unit Outline.

Unit Outlines

To view your Unit Outline, click View to log in to MyUC and access this information, or visit your unit's online teaching site.

  • Semester 2, 2020, ONLINE, BRUCE (195950) - View
  • Semester 2, 2020, ON-CAMPUS, BRUCE (195949) - View
  • Semester 2, 2019, ONLINE, BRUCE (192018) - View
  • Semester 2, 2019, ON-CAMPUS, BRUCE (184246) - View

If a link to your Unit Outline is not displayed, please check back later. Unit Outlines are generally published by Week One of the relevant teaching period.


This unit examines design elements, forms, materials and applications of packaging design. Students engage in a mix of theoretical and practical production activities to develop critical and applied understanding of communication design for three dimensional application and construction of packaging solutions. The focus of the unit is in using the design process to create practical, commercially appropriate packaging designs.

Learning Outcomes

After successful completion of this unit, students will be able to:

1. Adapt fundamental packaging design principles and methods for different contexts and materials;

2. Identify and apply design and production of packaging techniques to communicate design solutions; and

3. Demonstrate expertise in graphic design technology and relevant approaches.

Assessment Items

Contact Hours

Three hours on-campus of studio and project based learning per week.


11041 Visual Representation Techniques



Assumed Knowledge


Incompatible Units


Equivalent Units


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