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Major in Entrepreneurial Management (MJ0196.2)

Faculty:

Faculty of Business, Government & Law

Discipline:

Canberra Business School

Credit Points:

24

Information for Current Students

  • Version 2 - Start Date: 01/01/2016 End Date: Current Version

Introduction:

This major provides an opportunity for students to extend their knowledge of entrepreneurial management. It introduces students to the concepts and practices of successful private-sector management, including strategic management, leadership, marketing, workforce issues, commercialisation and the impact of globalisation on modern businesses. It explores the work of business leaders and corporations and how they plan, produce, market and distribute products and services and manage people within the context of a rapidly-changing business environment.

Assumed Knowledge:

None

Requirements


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