Timeline

ARB101.1  Bachelor of Communication and Media (Corporate and Public Communication),  Standard Full Time, Semester 2 Commencing

Credit Transfer from Associate Degree of Public Relations and Communication (HKPUCC-ASS PR COMS), Hong Kong Polytechinic University

Year Year 1 Year 2 Year 3
Semester 2 Semester 1 Semester 2 Semester 1
Units Digital Engagement and Analytics (11104) - 3 cp, Level 2 Corporate and Public Communication Foundations (11103) - 3 cp, Level 1 Advocacy and Influence: Shaping Public Opinion (11091) - 3 cp, Level 3 Professional Evidence (Communication and Media) (11083) - 3 cp, Level 3
Engaging Audiences (11082) - 3 cp, Level 1 Digital Media Fundamentals (11080) - 3 cp, Level 1 Managing Brands (11097) - 3 cp, Level 1 Professional Practice 2: Work Integrated Learning (11018) - 3 cp, Level 3
Organisational Communication (11106) - 3 cp, Level 3 The Art and Power of Communication (11079) - 3 cp, Level 1 Producing Credible Communication (11081) - 3 cp, Level 1 Strategic Communication Research and Planning (11105) - 3 cp, Level 2
Professional Orientation (Communication and Media) (10335) - 3 cp, Level 1 Visual Representation Techniques (11041) - 3 cp, Level 1 Open Elective unit - 3 cp Strategic Project Management (11107) - 3 cp, Level 3

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