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Bachelor of Sports Management/ Bachelor of Event and Tourism Management - MGMG01

Course Code: MGMG01
Course Version: 1
Location: UC - Canberra, Bruce
Faculty: Faculty of Business, Government & Law
Discipline(s): Canberra Business School
Discipline of Sport and Exercise Science
UAC Code: 365184
CRICOS Code: 099016G
English Language Requirements: Academic IELTS of 6.0 or equivalent, with no band score below 6.0

Manage sports events great and small

Use your personality, creative ideas and passion for all things sport to become a sports events manager game changer with the UC Bachelor of Sports Management-Bachelor of Event and Tourism Management double degree.

This unique course will give you a strong working knowledge of sports management theory and practice and combine these with the key elements of events and tourism management to create a highly engaging and challenging career pathway. You’ll learn how to create, produce, promote and manage world class events covering sports, festivals, conventions, meetings and community activities.

The course will also give you unprecedented access to leaders in sport, industry experts and multiple opportunities so you can gain valuable hands on experience through placement opportunities at some of Australia’s leading sports and event management companies.

Study a Bachelor of Sports Management and Bachelor of Event and Tourism Management at UC and you will: 

  • build strong knowledge of contemporary sports management theory and practice
  • explore complementary disciplines such as sports media, marketing, advertising strategy and promotions
  • apply a conceptual understanding and a practical orientation in events and tourism management
  • critique and apply the management skills necessary to function effectively, strategically and ethically in management and entrepreneurial roles in the event and tourism management sectors
  • apply critical and creative thinking to address current issues in event and tourism contexts
  • critically evaluate and apply sustainability principles
  • build strong professional networks with current academic and professional leaders in sport and event management
  • participate in multiple work placement opportunities.

Career opportunity

As a UC Bachelor of Sports Management/Bachelor of Event and Tourism Management graduate you’ll be exposed to employment opportunities all over the world. With the tourism and sports industry continuing to grow, the need for qualified and experienced people to create and manage events designed to engage and attract audience from all demographics is also expected to increase globally. Some potential job opportunites could include:

  • event manager
  • conference center manager
  • marketing manager
  • festival program manager
  • campaign manager
  • sponsorship and events coordinator
  • coach
  • club manager
  • wedding planner
  • travel consultant
  • tourism policy officer
  • local government economic development manager
  • tourism research consultant
  • attraction or club manager
  • hotel manager
  • sports management and operations
  • sports marketing, media and public relations
  • sponsorship management
  • sports agent
  • advisory and policy roles in the public and private sector
  • education and research.


Current and Commencing Students
In person Student Centre Building 1 (take a BGL Faculty course advice ticket) or Email
Prospective Domestic Students
Email or Phone 1800 UNI CAN (1800 864 226)
Prospective International Students
Email or Phone +61 2 6201 5342

Admission Requirements

Admission to this course is based on an entrance rank. A rank can be achieved by the following means:
- Year 12 ATAR
- other Australian Qualification
- work experience
- overseas qualification

We also offer a number of entry initiatives that give you the opportunity to gain entry to the University via alternate pathway programs and admissions schemes.
More information is available on our Alternative Entry page:

Additional Admission Requirements

Refer to individual courses.

Assumed Knowledge

Refer to individual courses.

Information on admission closing dates can be found here.

Course Requirements

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If your course contains an open elective component of 12 credit points or more you may like to complete a breadth major or minor. For a list of breadth majors and minors follow this link. Other majors may also be available so seek course advice if you want more information.

In addition to course requirements, in order to successfully complete your course you may need to meet the inherent requirements. Please refer to the inherent requirements statement applicable to your course


Award(s) Official Abbreviation
Bachelor of Sports Management B SportsMgt
Bachelor of Event and Tourism Management B Event&TrsmMgt

Alternate Exit Awards

Bachelor of Sports Management Bachelor of Event and Tourism Management

Typical Study Pattern

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Please refer to the tab to view Course Requirements, check unit details and select Restricted Choice Units for the course. Please note not all units are offered in each teaching period.

Unit Delivery Modes

Delivery modes for units in this degree are yet to be confirmed. Please contact us for more details.

Professional Accreditation

Refer to individual courses.

Course Learning Outcomes

Course Objectives Graduate Qualities
Refer to individual courses. -

Course Duration

Standard 4 years full-time or equivalent. Maximum 10 years.


Refer to individual courses.


  • Past Offerings
    • 2019->UC - Canberra, Bruce-Internal
    • 2020->UC - Canberra, Bruce-Internal

Enrolment Numbers

View the number of student enrolments for the previous full year. Please note that course numbers are indicative only and in no way reflect individual class sizes.

Faculty of Business, Government and Law
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