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Master of International Business / Master of Marketing Management - 971AA

Course Code: 971AA
Course Version: 1
Location: UC - Canberra, Bruce
Faculty: Faculty of Business, Government & Law
Discipline(s): Canberra Business School
UAC Code: 880325
CRICOS Code: 064319C
English Language Requirements: Academic IELTS of 6.5 or equivalent, with no band score below 6.0


A combined Masters degree in International Business and Marketing Management provides candidates with the opportunity of completing two degrees within one period of candidature. The MIB/MMktgMgt is designed to develop competencies in the core areas of international business administration as well as provide a comprehensive understanding of concepts, techniques and professional applications in marketing.

In particular, the advanced level marketing units provide depth and breadth in strategic thinking and analytical tools in marketing, while advanced level international business units concentrate on international aspects of trade across different functional areas of management.


Prospective Domestic Students
Email or Phone 1800 UNI CAN (1800 864 226)
Prospective International Students
Email or Phone +61 2 6201 5342
Current and Commencing Students
In person Faculty of Business, Government and Law student support area (Building 11, Level B, Room 27 - Reception counter) or Email

Admission Requirements

A recognised undergraduate degree, or completion of the Graduate Diploma in International Business or Graduate Diploma in Marketing or Graduate Diploma in Business Administration, and where appropriate, UC English language requirements.

Additional Admission Requirements


Assumed Knowledge


Information on admission closing dates can be found here.

Course Requirements

In addition to course requirements, in order to successfully complete your course you may need to meet the inherent requirements. Please refer to the inherent requirements statement applicable to your course


Award(s) Official Abbreviation
Master of International Business M IntlBus
Master of Marketing Management M MktgMgt

Alternate Exit Awards

Graduate Diploma in Business Administration Graduate Certificate in Marketing Graduate Diploma in International Business Master of Marketing Management Graduate Diploma in Marketing Graduate Certificate in Business Administration Master of International Business

Unit Delivery Modes

Delivery modes for units in this degree are yet to be confirmed. Please contact us for more details.

Closed to new admissions from semester 2, 2014. Please contact the Faculty via the enquiry details below for further information.

Professional Accreditation


Graduate Employment

The course is suitable for candidates who do not have work experience, but who aspire to develop marketing careers in a global business context.

Course Learning Outcomes

Course Objectives Graduate Qualities
On completion of the program, graduates will have acquired:

- the financial, marketing and people skills essential to a management role in a globally competitive business environment;
- advanced knowledge and understanding of the current dynamics in international business; .
- the ability to apply such knowledge to the operational mechanisms of international trade within its legal and ethical framework; .
- an in-depth understanding of the underlying theories and concept that inform alternative perspectives adopted in approaching issues and problems in marketing. .
- Graduates are expected to demonstrate high levels of analytical, problem solving and communication skills. .

Course Duration

Standard four semesters full-time or equivalent. Maximum twelve semesters.




  • Past Offerings
    • 2012->UC - Canberra, Bruce-Internal
    • 2013->UC - Canberra, Bruce-Internal
    • 2014->UC - Canberra, Bruce-Internal
    • 2015->UC - Canberra, Bruce-Internal
    • 2016->UC - Canberra, Bruce-Internal
    • 2017->UC - Canberra, Bruce-Internal
    • 2018->UC - Canberra, Bruce-Internal
    • 2019->UC - Canberra, Bruce-Internal

Enrolment Numbers

View the number of student enrolments for this course for the previous full year. Please note that course numbers are indicative only and in no way reflect individual class sizes.

Faculty of Business, Government and Law
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