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Bachelor of Australian Politics & Public Policy/Bachelor of Communication in Media & Public Affairs - 230JA

Course Code: 230JA
Course Version: 1
Location: UC - Canberra, Bruce
Faculty: Faculty of Business, Government & Law
Discipline(s): Canberra School of Politics, Economics and Society
Discipline of Communication and Media
CRICOS Code: 077604B
English Language Requirements: Academic IELTS of 6.0 or equivalent, with no band score below 6.0


The field of Media and Public Affairs focuses on the dynamic interactions between media, government, the public and society and how meanings and values in these spheres are shaped as a result. The Bachelor of Media and Public Affairs is uniquely placed to prepare students for entry into the professional fields of public affairs and political communication given its location in the heart of the country's political landscape, Canberra. It provides an in-depth exploration of global public communication with a local perspective through multi-layered involvement with the national capitals political and political media institutions. The major in Communication Studies provides students with a broad understanding of the communication industries, theories and research, while the major in Media and Public Affairs develops an informed and critical understanding of how the media operate, and the skills needed to work in the contemporary media environment. Key topics include: media, politics and government; digital and global communication; public opinion and media consumers. Special attention is paid to the development of high level oral and written communication skills as well as to an appreciation of the power of visual communication forms. The Bachelor of Media and Public Affairs offers opportunities for workplace learning through internships in a range of local and national institutions and provides an excellent introduction to communication and media research for those wishing to pursue an Honours degree. The Bachelor of Australian Politics & Public Politics will provide graduates with a strong understanding of the characteristics of Australian democracy, including the roles of key actors and institutions, both within and outside the formal structures of government.

Admission Requirements

Normal UC admission requirements to an undergraduate course.

Additional Admission Requirements

Refer to individual courses.

Assumed Knowledge

Refer to individual courses.

Information on admission closing dates can be found here.

Course Requirements

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In addition to course requirements, in order to successfully complete your course you may need to meet the inherent requirements. Please refer to the inherent requirements statement applicable to your course


Award(s) Official Abbreviation
Bachelor of Australian Politics and Public Policy B AustralianPolitics&PubPol
Bachelor of Communication in Media and Public Affairs BComm Media&PubAffairs

Alternate Exit Awards

Bachelor of Australian Politics and Public Policy Bachelor of Communication in Media and Public Affairs

Typical Study Pattern

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Please refer to the tab to view Course Requirements, check unit details and select Restricted Choice Units for the course. Please note not all units are offered in each teaching period.

Unit Delivery Modes

Delivery modes for units in this degree are yet to be confirmed. Please contact us for more details.

Professional Accreditation


Course Learning Outcomes

Course Objectives Graduate Qualities
Students will acquire the full range of generic skills and attributes as per the UC policy. Problem solving: ability to apply problem-solving processes in novel situations; identify, analyse problems and then formulate and implement policy solutions.
Working independently and with others: ability to plan own work, be self-directed, use interpersonal skills and attitudes to work collaboratively.
Students will be able to apply an in depth understanding of the historical and current systems of Australian Politics and Public Policy in order to give policy advice and develop new policy. Problem solving: ability to apply problem-solving processes in novel situations; identify, analyse problems and then formulate and implement policy solutions.
Students will be able to recognise the relationships between the nature of political values, political power and public policy and the particular impact of the Australian context. Analysis and inquiry: ability to gather information, analyse and evaluate information and situations in a systematic, creative and insightful way.
Communicate: ability to present knowledge, ideas and opinions effectively and communicate within and across professional and cultural boundaries.
Professionalism and social responsibility: capacity and intention to use professional knowledge and skills ethically and responsibility for the benefits of others and the environment.
Develop an in-depth understanding of contemporary society and politics paying particular attention to the relationships between media, politics and public opinion.

Appreciate the disciplinary perspectives of Communication Studies and the ability to apply these to the study of media and public affairs.

Develop digital media literacy and develop basic competency in a range of communication skills and media research methodologies.

Gain an appreciation of research ethics and related questions of social responsibility.

Knowledge of communication processes including, at the national level, elections, campaigning and lobbying, and, at the international level, public diplomacy, the role of the media in foreign relations, and the implications of globalisation.

Engage in complex ethical questions, strategic thinking, and problem solving as they study processes of political communication.

Develop high level written, oral and visual communication skills, the ability to think critically and the capacity to identify, analyse and use information relevant to professional practice in the digital era.
High order oral, written, visual and digital communication skills. Understanding communication with both the local and global context.

Working independently and with others
Development of interpersonal communication skills to maintain good working relationships and within groups.
Work sensitively with people with diverse background and interest.

Analysis and enquiry
Identify, understand and analyse information and content relevant to professional practice. Apply concepts and methodologies to communication tasks.

Problem Solving
Think analytically and creatively relevant to communication and media. Critical and strategic thinking and response in professional and political communication context.

Professionalism and social responsibility
Understand the social and professional influence of media and politics and the role in ethical practice. Insightful and systematic understanding of various social contexts and knowing the socially responsible approaches to communication practice.
Application of knowledge and skills reflected in the learning outcome includes:
- acquired an understanding of the main elements of studies of journalism, news and political process;
- Understand the role of elections, campaigns, and lobbying in a democratic society;
- Critically analyse contested approaches to the respective powers of governments and political parties, the media, and the public;
- Practical knowledge and skills to apply digital technologies in public and media messages;
- Demonstrate critical thinking and problem solving skills.
As above

Course Duration

Standard eight semesters full-time or equivalent. Maximum twenty semesters.


Refer to individual courses.

UCC Pathway

Diploma of Communication; Diploma of Communication Extended.


  • Past Offerings
    • 2013->UC - Canberra, Bruce-Internal
    • 2014->UC - Canberra, Bruce-Internal
    • 2015->UC - Canberra, Bruce-Internal
    • 2016->UC - Canberra, Bruce-Internal
    • 2017->UC - Canberra, Bruce-Internal
    • 2018->UC - Canberra, Bruce-Internal
    • 2019->UC - Canberra, Bruce-Internal

Enrolment Numbers

View the number of student enrolments for the previous full year. Please note that course numbers are indicative only and in no way reflect individual class sizes.

Faculty of Business, Government and Law
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