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Event Development (7924.4)

Level: Undergraduate Second Year Level
Credit Points: 3
HECS Bands: 2, 3
Faculty: Faculty of Business, Government & Law
Discipline: School of Management

Availability

    Unit Outlines

    To view your Unit Outline, click View to log in to MyUC and access this information, or visit your unit's online teaching site.

    • Semester 2, 2018, ONLINE, BRUCE (179352) - View
    • Semester 2, 2018, ON-CAMPUS, NSI-SL (179354) - View
    • Semester 2, 2018, ON-CAMPUS, BRUCE (179351) - View
    • Semester 2, 2017, ONLINE, BRUCE (167411) - View
    • Semester 2, 2017, ON-CAMPUS, TQB-SB (167414) - View
    • Semester 2, 2017, ON-CAMPUS, NSI-SL (167413) - View
    • Semester 2, 2017, ON-CAMPUS, BRUCE (167410) - View
    • Semester 2, 2016, ONLINE, BRUCE (151132) - View
    • Semester 2, 2016, ON-CAMPUS, TQB-SB (155349) - View
    • Semester 2, 2016, ON-CAMPUS, NSI-SL (155348) - View
    • Semester 2, 2016, ON-CAMPUS, BRUCE (151131) - View
    • UC Term 4, 2015, ON-CAMPUS, LIFE (147063) - View
    • Semester 2, 2015, ONLINE, BRUCE (146654) - View
    • Semester 2, 2015, ON-CAMPUS, BRUCE (139269) - View

    If a link to your Unit Outline is not displayed, please check back later. Unit Outlines are generally published by Week One of the relevant teaching period.

    Syllabus

    This unit introduces students to the events industry and its impacts. It covers the scope of events, including sporting events, cultural events, festivals, business events, and natural events. It will cover financing sources, and event conceptualisation.

    Learning Outcomes

    On completion of this unit, students will be able to:

    1. conceptualise an event;

    2. establish its financial and strategic feasibility;

    3. identify the scope and impacts of an event;

    4. assess an events strategic positioning within the tourism system;

    5. use problem solving tools and techniques to make their assessment of an event's feasibility;

    6. be able to communicate their assessment in the form of persuasive communication.

    Assessment Items

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    Contact Hours

    A series of workshops and seminars as advised by the unit convenor.

    Prerequisites

    6588 Introduction to Tourism OR 9470 Introduction to Events and Tourism.

    Referenced Courses



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