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Major in Content Marketing Strategy (MJ0272.1)

Faculty:

Faculty of Arts and Design

Discipline:

School of Arts and Communications

Credit Points:

18

Information for Current Students

  • Version 1 - Start Date: 01/01/2016 End Date: Current Version

Introduction:

The Content Marketing Strategy major provides students with an understanding of how to operate in the growing professional field of content marketing. The major is ideally suited to students studying another professional major oriented towards the production of feature-rich content, such as Journalism, and wanting to work in commercial messaging professions.

Assumed Knowledge:

None

Requirements


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