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Bachelor of Communication in Public Relations/Bachelor of Laws - 228JA

Course Code: 228JA
Course Version: 1
Location:
Faculty: Faculty of Business, Government & Law
Discipline(s): School of Law & Justice
Discipline of Communication and Media
CRICOS Code: 077626G
English Language Requirements: There are non-standard English language requirements for this course. To be eligible you must have an academic IELTS or equivalent of 6.5, with no band score below 6.0. Students who have undertaken all of their education in an English speaking country (as defined on UC website) are deemed to have met our English language proficiency requirements.

Introduction

This course prepares students for a career involving a combination of organisational communication and legal responsibilities.

Public relations is the management function that enables organisations to communicate with internal and external audiences to achieve mutual understanding. This course provides students with the theoretical understanding and practical skills required to work as a public relations professional for private enterprise, a government organisation or a not-for-profit body. The Public Relations course is accredited by the Public Relations Institute of Australia (PRIA) and graduates are eligible to become professional members of the PRIA.

The Bachelor of Laws course prepares students for employment in the legal profession by providing them with practical skills and competencies in the basic areas of legal practice. It also has a strong commercial orientation.

Admission Requirements

Normal UC admission requirements to an undergraduate course.

Additional Admission Requirements

Refer to individual courses.

Assumed Knowledge

Refer to individual courses.

Information on admission closing dates can be found here.

Course Requirements

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In addition to course requirements, in order to successfully complete your course you may need to meet the inherent requirements. Please refer to the inherent requirements statement applicable to your course

Awards

Award(s) Official Abbreviation
Bachelor of Laws LLB
Bachelor of Communication in Public Relations BComm PubRel

Alternate Exit Awards

Bachelor of Communication in Public Relations Bachelor of Laws

Typical Study Pattern

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Please refer to the tab to view Course Requirements, check unit details and select Restricted Choice Units for the course. Please note not all units are offered in each teaching period.

Unit Delivery Modes

Delivery modes for units in this degree are yet to be confirmed. Please contact us for more details.


Professional Accreditation

This program is recognised by the Supreme Court of the Australian Capital Territory and the State of New South Wales. Through mutual recognition, UC's degree may serve as the basis for admission in all Australian jurisdictions.

Through a program offered in conjunction with the College of Law, students may (in their final year of the Bachelor of Laws at UC) begin their Graduate Diploma in Legal Practice course that qualifies for them for admission. Arrangements exist for students to articulate into programs leading to admission in the UK and the United States.

The Bachelor of Communication in Public Relations is accredited by the Public Relations Institute of Australia (PRIA). Students are eligible to become professional Associate Members immediately on graduation and full Members after two years of professional practice. The restructured degree will need to go through a re-accreditation process.

Course Learning Outcomes

Course Objectives Graduate Qualities
That students graduate with:
- A well-rounded understanding of the social, political and cultural domestic and global contexts in which public relations is practised.
- The skills and knowledge to operate as an entry-level public relations practitioner
- An understanding of the theoretical principles that apply to modern public relations practice.
- A conceptual and practical understanding of ethical practice, social responsibility and legal frameworks for public relations
- Experience in a professional public relations environment through a compulsory internship.
- An understanding of, and basic competence in, media research methods and the ability to apply these to research tasks
- An understanding of the principles of risk and crisis and of political communication in the context of professional practice
- High level written and oral communication skills, the ability to think critically and the capacity to identify, analyse and use information relevant to professional practice.
Communication
a) High order written and oral communication skills relevant to professional practice.
b) Mastery of specialist professional communication techniques.
c) Understanding of strategic professional practice and leadership.
d) Ability to take direction.

Working independently and with others
a) Development of initiative and resilience
b) Work sensitively and co-operatively with diverse stakeholders
c) Develop interpersonal skills to enable the establishment and maintenance of good working relationships

Analysis and enquiry
a) Identify and analyse information relevant to professional practice.
b) Comprehend socio-economic, cultural, political, ethical and legal contexts in which they will practise their specialisation.
c) Apply concepts, principles and professional methodologies to professional communication tasks.

Problem Solving
a) Examine and question information relevant to professional communication tasks.
b) Analyse and explain contexts in which they practice
c) Assess and evaluate professional communication outcomes
d) Think critically and creatively when developing responses

Professionalism and social responsibility
a) Understand the social and professional influence of public relations and its role in ethical practice
b) Understand the diverse needs of stakeholders and socially responsible approaches to communications with them
c) Differentiate between ethical and non-ethical practice
Knowledge:
1. Graduates will have a broad and coherent theoretical and technical knowledge of the discipline of law, suitable for entering the legal profession or undertaking other careers involving legal work. The course will provide students with a program of study and learning to satisfy the academic requirements for admission to legal practice.
2. Students will also undertake an in depth study of selected areas of law, including the Priestly 11 units, and in chosen law electives, with an emphasis on commercial law and/or justice studies.
3. In addition to the above, students graduating with Honours will have developed the ability to independently identify and provide solutions to complex legal problems.
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Skills
1. Communication
The ability to present knowledge, ideas and opinions effectively and communicate within and across professional and cultural boundaries
- Communicate, both orally and in writing, in ways that are effective, appropriate and persuasive for legal and non-legal audiences
- Ability to communicate in plain English
- Ability to engage with culturally diverse audiences
- Appreciation and adaptability to the communication context, including genre and audience

2. Analysis and inquiry
The ability to gather information, and to analyse and evaluate information and situations in a systematic, creative and insightful way
- Develop intellectual and practice skills to identify, research, evaluate and synthesise relevant factual, legal and policy issues, drawing on a range of sources
- Legal referencing skills and ethical academic practice
- Engage in critical analysis and make a reasoned choice among alternatives

3. Problem Solving
The ability to apply problem-solving processes in novel situations; to identify and analyse problems, then formulate and implement solutions
- Identify and articulate legal issues in a text or scenario
- Apply legal reasoning and research to generate appropriate responses to legal issues
- Think creatively in approaching legal issues and solutions, including both adversarial and non-adversarial options

4. Working independently and with others
The ability to plan their own work, be self-directed, and use interpersonal skills and attitudes to work collaboratively
- Use interpersonal skills to collaborate effectively in teams
- Learn and work independently, including directing aspects of learning and effective management of times and workload
- Reflect on capabilities and performance and develop self-awareness
- Make use of feedback to support personal and professional development

5. Professionalism
The capacity and intention to use professional knowledge and skills ethically and responsibly, for the benefit of others and the environment
- Appreciate the principles and values of justice and ethical practice in legal professional roles
- Understand and be able to apply ethical approaches to decision-making
- Recognise and reflect upon ethical issues likely to arise in professional contexts
- Recognise and reflect upon the professional responsibilities of lawyers in promoting justice and in service to the community.
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Application of Knowledge and Skills:
Graduates will have applied their knowledge and skills to analyse and solve legal problems, both in writing and orally (through presentations and mooting programs). They will have undertaken complex legal research tasks, made suggestions for law reform, and reflected upon ethical issues.

Graduates who have completed with Honours will have developed a research proposal and written a thesis.
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Course Duration

Standard ten semesters full-time or equivalent. Maximum twenty-four semesters.

Honours

Refer to individual courses.

UCC Pathway

Diploma of Communication; Diploma of Communication Extended.

Offerings

  • 2019->UC - Canberra, Bruce-Internal
  • Past Offerings
    • 2013->UC - Canberra, Bruce-Internal
    • 2014->UC - Canberra, Bruce-Internal
    • 2015->UC - Canberra, Bruce-Internal
    • 2016->UC - Canberra, Bruce-Internal
    • 2017->UC - Canberra, Bruce-Internal
    • 2018->UC - Canberra, Bruce-Internal

Enrolment Numbers

View course numbers for previous full year. Please note that course numbers are indicative only and in no way reflect individual class sizes.

Faculty of Business, Government and Law
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